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2011/2012  BA-BLC_3BSS  Business, Strategies and Stakeholder Impact

English Title
Business, Strategies and Stakeholder Impact

Course Information

Language English
Point 7,5 ECTS (225 SAT)
Type Elective
Level Bachelor
Duration One Semester
Course Period Spring
Time Table Please see course schedule at e-Campus
Study Board
Study Board for BSc og MSc in Business, Language and Culture
Course Coordinator
  • Esben Rahbek Pedersen - Department of Intercultural Communication and Management
Main Category of the Course
  • Business Ethics, value based management and CSR
Last updated on 29 maj 2012
Learning Objectives
At the end of the course, and against the backdrop of the course literature, students should be able to:
  • describe and discuss the major new challenges for companies in the field of “Business in Society”,
  • account for the different theoretical positions on the balance between ethics and profit,
  • account for and discuss internal and external dimensions of the “business case” for corporate social responsibility (CSR),
  • account for and compare key ethical theories, and
  • describe and analyze the main contemporary challenges for companies vis-à-vis their individual stakeholders, including the impact companies have on their stakeholders.
Examination
Business, Strategies and Stakeholder Impact
Business, Strategies and Stakeholder Impact:
Assessment Oral with Written Assignment
Marking Scale 7-step scale
Censorship Internal examiners
Exam Period May/June
Aids Without preparation
Duration 20 Minutes
20-minute individual and oral examination based on a synopsis of maximum 3 pages (1 page equals 2275 STU). The synopsis may be written in teams of 4 students, maximum. The examination is graded by an examiner and an internal examiner according to the 7-point grading scale.
Course Content

The course provides students with an overview and an in-depth discussion of the relationship between business and society. The course will look at the motives and practices shaping business strategies and the related impact on the stakeholders. The course adopts a stakeholder perspective on the study of the business and society relationships and primarily focuses on corporate social responsibility (CSR).

The emphasis is on the managerial aspects of stakeholder theory and CSR. The course will introduce the students to the various issues that are relevant in the management of internal/external stakeholders. Moreover, the course will discuss potential future trends and fashions within CSR/stakeholder management theory and practice.

The stakeholder approach to CSR is emphasised and discussed in relation to different stakeholders such as shareholders, employees, consumers, suppliers, non-governmental organisations (NGOs) and government. The course incorporates current Danish and international cases.

The million dollar question is: how can companies create value for both business and society through stakeholder management/CSR?

Teaching Methods
Lectures, class discussions, cases and student activities.
Literature

Carroll, A.B. & Buchholtz, A.K. (2009): “Business & Society: Ethics and Stakeholder Management.” 7th ed. South-Western Cengage Learning (referred to as C&B in the course overview).

All other articles will be collected in a compendium that can be bought from the CBS bookstore.