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2010/2011  KAN-FSM_FS56  Corporate Strategy

English Title
Corporate Strategy

Course Information

Language English
Point 7,5 ECTS (225 SAT)
Type Mandatory
Level Full Degree Master
Duration One Semester
Course Period Spring
Time Table Please see course schedule at e-Campus
Study Board
Study Board for MSc in Economics and Business Administration
Course Coordinator
Ulf AnderssonStephanie Christine SchleimerPhilip Nell
Main Category of the Course
  • Globalization, International Business, markets and studies
Last updated on 29 maj 2012
Learning Objectives
This is the second course in strategic management at the FSM Program. The aim of the first course was to provide students with a strong theoretical foundation in the strategy field. This second course takes a more pragmatic approach towards application of strategic analysis and extends the perspectives from the previous course to multinational corporate management situations.
Marking Scale 7-step scale
Exam Period April and May/June
Individual written 24-hour take home case analysis covering topics taught in the two courses (max. 6 A4 pages). The exam is internal and the case report will be graded by a teacher cf. General Degree Regulation § 25, S. (1) no.1. The regular exam will take place in April 2011 Make-up/ re-exam takes place in June 2011.
Prerequisites for Attending the Exam
Course Content

The goal of this class will be to develop a better understanding of the link between theory and practice with particular focus on global sourcing strategy. Global sourcing strategy generally refers to management of (1) logistics identifying which production units will serve which particular markets and how components will be supplied for production and (2) the interfaces among R&D, manufacturing, and marketing on a global basis. The primary objective of global sourcing strategy is for the firm to exploit both its own and its suppliers’ competitive advantages and the comparative locational advantages of various countries in global competition. From a contractual point of view, the global sourcing of intermediate products such as components and services by firms takes place in two ways: 1) from the parents or their foreign subsidiaries on an “intra-firm” basis (i.e., insourcing) and 2) from independent suppliers on a “contractual” basis (i.e., outsourcing). Similarly, from a locational point of view, multinational firms can procure goods and services either (1) domestically (i.e., onshoring) or (2) from abroad (i.e., offshoring).Class sessions will emphasize open discussions of this complex field of inquiry, and the course will use a mixture of theory and different case studies to illustrate corporate strategy issues and engage students in the discussion of applications oriented solutions.

Teaching Methods
Lectures, group presentations, and case discussions.

Compendium of articles uploaded electronically on http://www.e-cbs.dk