Permalink
2013/2014 BA-HA_HU3Q Competing in the global marketplace: A consulting perspective
| English Title | |
| Competing in the global marketplace: A consulting perspective |
Course information |
|
| Language | English |
| Exam ECTS | 7.5 ECTS |
| Type | Elective |
| Level | Bachelor |
| Duration | Summer |
| Course period | Summer
Please check www.cbs.dk/summer for the course schedule. |
| Time Table | Please see course schedule at e-Campus |
| Study board |
Study Board for BSc in Economics and Business
Administration
|
| Course coordinator | |
|
|
| Main academic disciplines | |
|
|
| Last updated on 07-05-2013 | |
| Learning objectives | ||||||||||||||||||||||||||||||||||||
At the end of the seminar each
student should be able to:
|
||||||||||||||||||||||||||||||||||||
| Course prerequisites | ||||||||||||||||||||||||||||||||||||
| Participants in this seminar must have a reasonable command of spoken and written English and a basic knowledge of foundation business fundamentals such as accounting, marketing, and finance, which may be acquired either from coursework or prior work experience; it is recommended, but not compulsory, that they also have an interest in pursuing a career in advisory services. | ||||||||||||||||||||||||||||||||||||
| Prerequisites for registering for the exam | ||||||||||||||||||||||||||||||||||||
|
Requirements about active
class participation (assessed approved/not approved)
Mandatory Mid-term Assignment will be a mini-case competition, with team presentations of a case judged by industry executives who have a voice in employing students on graduation. |
||||||||||||||||||||||||||||||||||||
| Examination | ||||||||||||||||||||||||||||||||||||
|
||||||||||||||||||||||||||||||||||||
| Course content and structure | ||||||||||||||||||||||||||||||||||||
| While many students view consulting
as a glamorous career, few understand what is required for a
successful consulting engagement. This course's learning
objectives focus on participant development of: (1) an
understanding of the role of the consultant or advisor in assisting
stakeholders to make informed decisions; (2) the ability to
identify relevant contextual issues, such as national, industry,
and organizational culture; (3) the ability to analyze stakeholder
expectations, competencies, and limitations; and (4) an
appreciation of the need to assess governance issues, especially
those related to sustainable management toward the Triple Bottom
Line.
The course's development of personal competences: Participants will develop skills not only in the analysis of complex problems in contexts well beyond their personal knowledge, but an ability to understand the points of view of the many stakeholders in a client organization, to work with others to pool their collective knowledge to develop a solution to the issues identified by the client, and then to sell the solutions they have developed to them. |
||||||||||||||||||||||||||||||||||||
| Teaching methods | ||||||||||||||||||||||||||||||||||||
| The seminar format will enable
learning through case analysis, presentation, and discussion,
supplemented by lectures and cooperative in-class group activities
such as management games.
Preliminary Assignment: To help students get maximum value from ISUP courses, instructors provide a reading or a small number of readings to be read before the start of classes with a related task or tasks in the first two classes in order to 'jump-start' the learning process. Students are required to read a short case and a paper relevant to the main issue in the case, then to write and submit a brief recommendation to resolve this issue by using ideas found in the paper. Selected submissions will be discussed in the introductory session. students are required to read a short case and a paper relevant to the main issue in the case, then to write and submit a brief recommendation to resolve this issue by using ideas found in the paper. These submissions will be discussed in the introductory session. During the introductory session, participants will also (1) receive briefing on seminar content, structure, and marking criteria, (2) participate in a case-based ice-breaking exercise, (3) commit to the course and form teams, and (4) receive a case assignment that is due in the next session. |
||||||||||||||||||||||||||||||||||||
| Expected literature | ||||||||||||||||||||||||||||||||||||
|
Required Text(also
available in Kindle format from Amazon.com):
Constantino, M; A Case in Point, ISBN-10: 0971015856, Burgee Press; 7th edition, 2011, 250 pp.
Required Readings (approximately 200 pages in total): Ullman, D; Analysis of Alternatives – Robust Decisions, www.robustdecisions.com/AOA.pdf (2009) Facebook: http://www.youtube.com/watch?v=Pj7E6Rs3Sbc Kawasaki, Guy; Art of the Executive Summary, http://blog.guykawasaki.com/2006/04/the_art_of_the_.html TED1: http://www.youtube.com/watch?v=iP9QF_lBOyA Slaper, T and T. Hall, "The Triple Bottom Line: What Is It and How Does It Work?," Indiana Business Review, http://www.ibrc.indiana.edu/ibr/2011/spring/article2.html State of Texas, Energy Calculators & Software, http://www.infinitepower.org/calculators.htm (2012) Hoffman, Donna L. and Marek Fodor. “Can You Measure the ROI of Your Social Media Marketing?” MIT Sloan Management Review, Massachusetts Institute of Technology. 14 Sept. 2010. TED2: http://www.youtube.com/watch?v=ogXT_CI7KRU Miller, Evonne and Buys, Laurie and Summerville, Jennifer A. “Quantifying the social dimension of triple bottom line: Development of a framework and indicators to assess the social impact of organizations” (2007). International Journal of Business Governanceand Ethics 3(3):223 -237. Fried, J. (1997), Changing Ethical Frameworks for a Multicultural World. New Directions for Student Services, 1997: 5–22. doi: 10.1002/ss.7701 Bain & Co, Case Interview Preparation, http://www.joinbain.com/apply-to-bain/interview-preparation/ |
||||||||||||||||||||||||||||||||||||
Last updated on
07-05-2013