2013/2014 KAN-MIB_MI53 Entrepreneurship
English Title | |
Entrepreneurship |
Course information |
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Language | English |
Exam ECTS | 7.5 ECTS |
Type | Mandatory |
Level | Full Degree Master |
Duration | One Quarter |
Course period | Third Quarter |
Time Table | Please see course schedule at e-Campus |
Study board |
Study Board for MSc in Economics and Business
Administration
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Course coordinator | |
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Main academic disciplines | |
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Last updated on 06-08-2013 |
Learning objectives | |||||||||||||||||||||
Entrepreneurship involves among other
things creating new businesses, developing business plans,
recognising, capturing and exploiting opportunities, and assessing
the advantages and disadvantages of a start-up. The
Entrepreneurship and Small Businesses course provides students with
the skills to conduct in depth analysis of entrepreneurial
ventures, assess self-employment opportunities, and develop
well-founded, reliable and sensible business plans. The overall
intention is to provide students with the required tools to become
visionary entrepreneurs or small business analysts who posses the
ability to recognize both potentials and pitfalls of new ventures.
Aiming at this, we introduce students to concepts like demographic
context, geographic locations, predisposition effects, competitive
pressures that represent useful and valuable data for any
individual that wish to analyse existing or planned ventures for
own or others benefit.
After the course the students should have obtained and gained knowledge about: What characterizes the entrepreneur as an individual How to assess a venture in a geographical, demographical, and industry context The role played by entrepreneurial activity in shaping industrial evolution and economic development Creating, writing and critically assessing business plans Key historical ventures that captured great market shares and how they did it |
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Examination | |||||||||||||||||||||
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Course content and structure | |||||||||||||||||||||
The entrepreneur himself/herself or the start-up is the point of
departure of the course. We map the demographic pattern of
entrepreneurial activity by studying the social-psychology of
entrepreneurs and entrepreneurship, by reviewing gender effect and
by examining predisposition elements of the entrepreneur. We
scrutinize how individuals build entrepreneurial skills and the
factors that shape the individuals’ capacity to develop the ability
to identify opportunities. We then move on to consider the firm
level by investigating why the entrepreneurial spirit varies across
firms and what finally defines a successful start-up or small
business. We consider the role of venture capital in shaping
entrepreneurship and address how geography plays a role in
determining the level of entrepreneurship and entrepreneurial
survival rates. The course also contains a section on how to
develop a business plan. We provide examples of factual business
plans illustrating the usage, applicability and value of such
documents.
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Teaching methods | |||||||||||||||||||||
The course combines interactive lectures with case-based examples used intensively to convey the message. The course also includes guest lectures by a prominent entrepreneur and encompasses student presentations of selected literature. The above combination ensures a tight balance and integration between theory and practice. | |||||||||||||||||||||
Expected literature | |||||||||||||||||||||
Koehn, Nancy F. (2001) Brand New: How Entrepreneurs Earned
Consumer’ Trust from Wedgewood to Dell. Cambridge: Harvard Business
School Press.
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