• Identify and explain the theories that were presented in the course, including their key terminology, underlying assumptions, and how the theories relate to one another.
• Explain how the theories that were presented in the course were applied in the process of developing the prescribed business development project.
• Exhibit the ability to pursue an entrepreneurial venture through a written assignment that describes and illustrates the prescribed business development project.
• Evaluate the business development project through theory-based critical assessment and discuss the results including how to mitigate the prevailing challenges as well as how to move ahead with the development of the underlying business venture.

The course is designed to groom highly valued professionals for taking leading roles in new startup ventures as well as established organizations in a wide array of industries. In the context of today's technology-intensive environment, entrepreneurship and business development are the vehicles of sustainable growth and competitive advantage. Subsequently, the course is focused on the application of digital technology to the final phases of business innovation from high fidelity prototypes and business models to funding and new business development. Building on the relationships between theories and work practices from design, entrepreneurship, and information systems, the course provides the tools for generating new business models, translating them into lean startups, and turning them into thriving business ventures.
 
Through the development of a new business venture, the course provides students with an opportunity to experience business development in the context of the prevailing information technologies and the digital culture. Subsequently, the course touches upon understating the implications of harnessing phenomena such as crowdfunding, social media, open big data, digital services, e-payment schemes, multisided platforms, and the collaborative economy. The course provides not only a framework for understanding innovation and entrepreneurship in the context of the digital age and organizational settings, but also a language to communicate its dynamic characteristics and interdependencies.
 
Through discussion and hands-on practice, students will have an opportunity to:
 
- Discover how to turn an idea into a solid business model
- Become familiar with the fundamental practices of entrepreneurship and business development  
- Learn how to manage the backend of innovation in workplace settings
- Gain hands-on experience in developing a startup venture
- Harness the latest digital technology to business development
- Demonstrate an ability to develop innovative solutions in complex situations
 
The course Digital Entrepreneurship offers a foundation for students who aspire to play a pivotal role in innovation driven organizations. Overall, the course provides a balanced mix of formal theory, critical thinking, and hands-on experience.