To achieve the grade 12, students
should meet the following learning objectives with no or only minor
mistakes or errors: At the end of the course the students should be
able to:
- Distinguish between different types of data and present them in
a graphical and summary form
- Estimate and make basic statistical inferences (tests) about
population characteristics from samples as well as interpret the
results
- Calculate and interpret measures of correlation, partial
correlation, and regression coefficients from different regression
models
- Identify a research topic, critically review the appropriate
existing literature and develop hypotheses that reflect the
theoretical setting
- Apply the use of appropriate qualitative tools including
interviews, qualitative and quantitative surveys
- Critically reflect on the notions of validity and
reliability
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The purpose of this course is to provide students with the
required research skills that will make them educated users of
quantitative techniques needed in addressing a variety of problems
in economic and business research. The study of the material will
allow the students to understand how methodological tools blend
together in order to result in competent design and analysis of
research projects.
The course introduces students to basic statistical skills in
business analysis. These skills include graphing techniques, the
use of spreadsheets and statistical software, discussion of the
type of data used in business research, methods of data collection,
summary measures of location and spread, index numbers and measures
of change, introductory probability theory and Bayesian inference,
statistical distributions most frequently used in business
research, estimation and inference from population samples,
hypothesis testing, correlation, single and multivariate regression
analysis, and residual analysis. Further, the course introduces
students to two main theoretical approaches in modern
interdisciplinary business research, namely interpretivism and
positivism, which will help them in building their methodological
and reflexive skills. These skills include formulating a research
question, making a research design, collecting and analyzing
relevant data, and analyzing and writing up the research
material.
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- Saunders, Mark, Lewis, Philip & Thornhill, Adrian. (2007).
Fourth Edition. Research Methods for Business students.
(selected chapters)
- Lind, Douglas, Marchal, William and Wathen, Samuel Adam. Latest
Edition. Statistical Techniques in Business and Economics.
(selected chapters)
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