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2015/2016  BA-BSTHO1005U  Tourism Business and Economics: Tourism and Hospitality

English Title
Tourism Business and Economics: Tourism and Hospitality

Course information
Language English
Course ECTS 7.5 ECTS
Type Mandatory
Level Bachelor
Duration One Quarter
Start time of the course Third Quarter
Timetable Course schedule will be posted at calendar.cbs.dk
Study board
Study Board for BSc in Service Management
Course coordinator
  • Tore Kristensen - Department of Marketing (Marketing)
Contact information: https:/​/​e-campus.dk/​studium/​kontakt
Main academic disciplines
  • Experience economy
Last updated on 21/01/2016
Learning objectives
To achieve the grade 12, students should meet the following learning objectives with no or only minor mistakes or errors: More specifically, in the end of this course, the students should be able to:
  • Demonstrate a comprehensive knowledge of tourism definitions, concepts and models
  • Demonstrate a comprehensive knowledge of tourism history and development and trends
  • Demonstrate knowledge of the relations between tourism and transport, value chain, externalities and input-output relations
  • Demonstrate knowledge of tourist attraction theories, cultural heritage and of accommodation systems and options
  • Have a precise knowledge an understanding of economic impact- income multiplier and externalities and economic forecast models.
  • Demonstrate knowledge of conflicts between tourism and sustainability and on how to analyse and solve such conflicts
  • Demonstrate knowledge of models and practise for MICE tourism
  • Demonstrate knowledge of production, price setting and investments in tourism
  • Relate the theories, concepts and models presented in this course to others they are familiar with from other courses.
Course prerequisites
English language skills equal to B2 level (CEFR) and math skills equal to Danish level B are recommended.
Examination
Tourism Business and Economics: Tourism and Hospitality:
Exam ECTS 7.5
Examination form Oral exam based on written product

In order to participate in the oral exam, the written product must be handed in before the oral exam; by the set deadline. The grade is based on an overall assessment of the written product and the individual oral performance.
Individual or group exam Group exam, max. 3 students in the group
Size of written product Max. 15 pages
Assignment type Project
Duration
Written product to be submitted on specified date and time.
20 min. per student, including examiners' discussion of grade, and informing plus explaining the grade
Grading scale 7-step scale
Examiner(s) Internal examiner and second internal examiner
Exam period Spring
Make-up exam/re-exam
Another examination form
Re-take examinations and make-up examinations are a 20 minutes individual oral examination of the whole subject. Any previous written assignment is not included in the grade assessment.
Description of the exam procedure

The final exam is a 72-hour group project.
The project will be followed by an individual, 20 minutes oral exam, which takes its point of departure in the group project, but also natural relations to theory and models from syllabus. The individual assessment is based on a combined evaluation of the written group project and the individual oral exam.
Course content and structure

Tourism and hospitality are core items of the study, why a deep knowledge and understanding of the disciplines is required both theoretically and at the applied level. Also insight in the frames and incentives behind government and international policy will be gained.
Teaching methods
Lectures, workshop and case analyses
Further Information

The course is first offered in spring 2016
Expected literature
  • The business of Tourism by J Christopher Holloway and Claire Humpheys, Pearson 9. Edition 2012
  • Tourism by Peter Robinson, Michael Lück and Stephen L.J.Smith, CABI


Articles with links will be uploaded on LEARN (in the course forum) during the progression of the course.

Please note, changes may occur.
Last updated on 21/01/2016