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2016/2017  KAN-CIMMO1064U  Business Project

English Title
Business Project

Course information

Language English
Course ECTS 7.5 ECTS
Type Mandatory
Level Full Degree Master
Duration One Semester
Start time of the course Spring
Timetable Course schedule will be posted at calendar.cbs.dk
Study board
Study Board for MSc in Economics and Business Administration
Course coordinator
  • Anders Paarup Nielsen - MPP
Main academic disciplines
  • Economics
Last updated on 12-09-2016
Learning objectives
To achieve the grade 12, students should meet the following learning objectives with no or only minor mistakes or errors: The student must - through his/her co-operation with the other students in his/her group - demonstrate the ability to structure complex problems in relation to a description and analysis of empirical problem fields through the application of adequate scientific methods and the application of relevant theories within the area of international management and marketing.
Examination
Business Project:
Exam ECTS 7,5
Examination form Oral exam based on written product

In order to participate in the oral exam, the written product must be handed in before the oral exam; by the set deadline. The grade is based on an overall assessment of the written product and the individual oral performance.
Individual or group exam Individual oral exam based on written group product
Number of people in the group 3-4
Size of written product Max. 60 pages
The projects are evaluated by external examiners. The exam format is an individual oral examination based on the written project report (max. 60 pages) prepared in groups of 4 students. In the oral exam, the written report is used as basis for the discussion. The final grade for the course is based on a combined evaluation of the written project and the oral performance.
Assignment type Project
Duration
Written product to be submitted on specified date and time.
20 min. per student, including examiners' discussion of grade, and informing plus explaining the grade
Grading scale 7-step scale
Examiner(s) Internal examiner and external examiner
Exam period Summer
Make-up exam/re-exam Oral Exam
Duration: 20 min. per student, including examiners' discussion of grade, and informing plus explaining the grade
Examiner(s):: If it is an internal examination, there will be a second internal examiner at the re-exam.
Description of the exam procedure

Individual oral exam (20 minutes per student including votation) on the basis of a written project report (max. 60 standard pages) in groups of 4 students. Each group has 8 hours of supervision including preparation hours.
The examination will be based on the written project report
The examination will cover both the report itself and the theory applied. Students will be evaluated both on the basis of the project report and the oral examination.
Each student receives an individual grade.

Make-up/re-exam will take place in the Fall with a report submission deadline in October. If the student did not pass the regular exam, a new or a revised project, cf. advice from the examiner of the ordinary exam, must be handed in by the new deadline.

 

If a student wishes to write individually then a dispensation is required.

 

* if a student is absent from the oral exam due to documented illness but has handed in the written group product she/he does not have to submit a new product for the re-take.  However the group product must be uploaded once again on Digital Exam.

* if a whole group fails the oral exam they must hand in a revised product for the re-take.

* if one student in the group fails the oral exam the course coordinator chooses whether the student will have the oral exam on the basis of the same product or if he/she has to hand in a revised product for the re- take.

 

Course content and structure

Students are required to complete an internationally oriented project, working in teams of 4 members. More specifically, the student is required to integrate theoretical as well as empirical material from the IMM courses in Marketing, Strategy, and Management in developing specific strategic recommendations for a business enterprise. The project should offer opportunities for the students to work in teams. An overall purpose of the project work is to provide the students with a set of new opportunities to design and conduct their studies according to their own interests. The project results should be delivered on time and the project work should meet professional standards in producing effective presentations of various managerial issues.

The business project takes its point of departure in a problem of strategic / managerial / marketing nature for a firm and the project should end up in a recommendation concerning what decision to make regarding the problem under study. The recommended decision should be based on an analysis of empirical data with regard to relevant theories, models and concepts for solving the problem, and a critical stance towards the validity and reliability recommendations with regard to methods used.

The teams are expected to find their own company contacts. Issues to be explored must be relevant for the syllabus of the first and second semester. An example could be the internationalisation of a certain company, including the selection of entry mode and country segments. Other examples are strategic management in a company that is expanding internationally, feasibility studies in certain countries or industries, or strategic management per se.

Teaching methods
The projects will be prepared groups of 4 students. Each group will have an assigned advisor. The Study Committee will specify further rules regarding the number of consultation hours.
Student workload
Lectures 33 hours
Readings and preparation for the exam 173 hours
Last updated on 12-09-2016