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2017/2018  DIP-DSCHV1000U  Management of Business Models for Logistics Services

English Title
Management of Business Models for Logistics Services

Course information

Language English
Course ECTS 5 ECTS
Type Elective
Level Graduate Diploma
Duration One Semester
Start time of the course Autumn
Timetable Course schedule will be posted at calendar.cbs.dk
Max. participants 60
Study board
Study Board for Graduate Diploma in Business Administration
Course coordinator
  • Günter Prockl - Department of Operations Management (OM)
Main academic disciplines
  • Globalization and international business
  • Service management
  • Supply chain management and logistics
Last updated on 30-08-2017

Relevant links

Learning objectives
To achieve the grade 12, students should meet the following learning objectives with no or only minor mistakes or errors: The courses major intention is to equip students with a sound understanding of the processes and key business challenges in the field of logistics services, provides a modern repertoire of related standard solutions, instruments and methods, and the ability to adopt and apply theory fundamentals of different disciplines into the field. Upon course completion, the individual student should be able to demonstrate knowledge on the principle logistics services within global supply chains and relate these to broader supply chain, logistics, and service management issues.

Students shall learn to understand the service supply chains of logistics service providers in the context of their specific business models integrating aspects such as specific value propositions, different revenue models, and different architectures of the resource basis involved. They use their knowledge to identify and compare such models, the related problems or dilemmas, and are enabled to understand the potential of specific innovative positions, approaches or solutions for logistics services embedded in a global environment.

Developing their own cases and presenting their arguments on specific issues, discussed in the course, shall provide additional valuable insights into the challenges of managing logistics services.

The goals of this course in relation to what the students will achieve on completion are that:
  • Students understand the basic systems for providing logistics services on the air, the water, the street, or on rail track and are well familiar with the common terminology referring to logistics service and different modes of transportation.
  • Students can distinguish the roles of different actors within the service supply chain for different modes and are able to evaluate appropriate business models for logistics services in their context.
  • Students can refer to relevant concepts and theories to answer specific questions referring to different modes of logistics services and develop arguments for the potentials of innovative logistics concepts applied.
  • Students can identify and analyse key business challenges for different modes and players in the logistics service supply chain and so provide reasons for specific developments of different segments in the logistics service industry.
Management of Business Models for Logistics Services:
Exam ECTS 5
Examination form Oral exam based on written product

In order to participate in the oral exam, the written product must be handed in before the oral exam; by the set deadline. The grade is based on an overall assessment of the written product and the individual oral performance.
Individual or group exam Individual oral exam based on written group product
Number of people in the group 2-3
Size of written product Max. 10 pages
Group paper: Max. 10 pages
You can take a fully individual examination.
Individually written exam paper: Minimum 5 pages - max. 10 pages
Assignment type Synopsis
Written product to be submitted on specified date and time.
20 min. per student, including examiners' discussion of grade, and informing plus explaining the grade
Grading scale 7-step scale
Examiner(s) Internal examiner and second internal examiner
Exam period Winter, Hand in for ordinary exam: 7-11-2017
Ordinary oral exam: 21/11 (22/11- extra date)

For exam information, exam dates and timely withdrawal of registration for the examination please see My.cbs.dk.
Make-up exam/re-exam
Same examination form as the ordinary exam
Retake is held: TBA

For exam information, exam dates and timely withdrawal of registration for the examination please see My.cbs.dk.
Description of the exam procedure

This type of assignment may be written individually / in groups of 2-3 students.


Based on their written assignment, in which the student are requested to present cornerstones of the business model of a self-selected logistics service provider (in the broad or narrow sense), the students will then first present in their oral examination the chosen business case (max. 5 minutes) and subsequently the related propositions in regards to coherence of the model, positioning of the actor and the related key challenges in the business segment. The examiner then questions the business model, challenge the propositions and discuss the subject in general. It is recommended that the student brings copies of PowerPoint slides to back the presentation. The student is free to use and discuss concepts and models from the entire syllabus and beyond to better illustrate the problem.

Course content and structure

Embedded into the broader context of Global Supply Chain Management and the basic philosophy of ecosystem thinking in logistics, the course specialises into the specific management challenges of logistics services and the specific roles and types of logistics service providers as relevant actors within global supply chains.

On the methodological side, different theoretical concepts and approaches of logistics and service theory are introduced and linked to the generic structure of business models for logistics service providers. Based on this structure the course then enlarges upon generic as well as current challenges for the management of logistics services, primarily in a more isolated view for different modes of transportation such as on water, the air, the street, or on rail tracks. For the different modes and their respective systems, generic key challenges, and different opportunities, for different service providers involved, are discussed and analysed.

Finally, approaches for an integration of the different modes of transportation and logistics services are briefly presented and discussed as well as further upcoming topics like digitalisation, security or integrity issues in international transportation chains or the demand for sustainable supply chains reflected in the ideas of “greener” logistics services.

Some of the central issues of the course are:

  • The relevance of logistics services in the service ecosystem of international flows of goods
  • Context factors, such as the effects of regulation and deregulation on the development of logistics services or contemporary topics such as sustainability, digitalisation or security
  • Logistics service providers and other relevant actors/roles within the transportation chains
  • Generic elements, standard problems and standard solutions of business models for logistics services
  • Industrialisation vs. individualisation of logistics services
  • Architecture and related challenges of the respective resource basis for logistics services

Specific positions and opportunities of logistics service providers within the international supply chains

Teaching methods
The course consists of 24 lessons in total (5 ECTS) Lectures (internal/external), classroom dialogue, case studies, group work, and presentations. The course uses external lecturers and field experts in order to make the teaching activities as exciting and eventful as possible. Information technology will be used to substantiate the teaching activities and an international perspective is added.
Feedback during the teaching period
Feedback will be based on the performance with respect to in class workshops and case studies.
Student workload
Teaching 24 hours
Preparation of lectures, readings, synopsis and exam 113 hours
Further Information

For further information please contact the Department of Operations Management

Programme Administrator: Pernille Nielsen, pen.om@cbs.dk
Course Coordinator: Günter Prockl, gp.om@cbs.dk


Teaching activities Tuesday from 18.05 - 20.40 in weeks: 38, 40, 44 og 45
Teaching activities Saturday from 08.55 - 14.15 in weeks: 39, 43
Teaching activities begin in week 38 and ends in week 45. There are no teaching activities in week 41 og 42.

Expected literature

Prockl, Günter (red.): Management of Business Models for Logistics Services Autumn 2017.
The compendium includes selected book chapters, articles, and cases. 

Last updated on 30-08-2017