• Describe the essential characteristics of a digital business
• Understand the peculiarities of digital innovations/disruptions and value definition in digital business
• Identify, analyze and assess the opportunities and challenges inherent in different digital business configurations
• Reflect on the theories and realities of emerging trends and future advances in digital business

Digital business – value, framing and facilitation

The course is structured in three related sections.

- Firstly, the students are introduced to the different forms of value and corresponding digital innovations that can enable a digital business.

- Secondly, the course then builds on this to introduce the different models and strategies for framing digital business.

- Lastly, the importance of internal capabilities and external partnerships and how they can be leveraged, are introduced to the participants.

Summarily, the course takes students on a journey from the creation of value from digital innovations, to the formulation of a business around the value proposition, and then to the internal capabilities and external resources required to facilitate the digital business. The course comprises on specific aspects of digital business as follow:

1. Course overview and Introduction to digital business

2. Digital innovation and emerging innovations

3. Disruptive innovation and digital disruption

4. Digital business models

5. Invited guest – Leveraging digitalization in the 21st century

6. Digital business strategy

7. Digital business capabilities

8. Digital business ecosystems