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2019/2020  KAN-CJURO1019U  The Economics and Business Strategy of European Integration

English Title
The Economics and Business Strategy of European Integration

Course information

Language English
Course ECTS 7.5 ECTS
Type Mandatory offered as elective
Level Full Degree Master
Duration One Semester
Start time of the course Autumn
Timetable Course schedule will be posted at calendar.cbs.dk
Study board
Study Board for BSc/MSc in Business Administration and Commercial Law, MSc
Course coordinator
  • Anette Boom - Department of Economics (ECON)
  • Caroline de la Porte - Department of International Economics, Governance and Business (EGB)
Main academic disciplines
  • Economics
Teaching methods
  • Face-to-face teaching
Last updated on 20-06-2019

Relevant links

Learning objectives
  • Analyze European economic integration, using economic and strategic management theories
  • Evaluate business opportunities (and threats) flowing from European integration, and the nature of corporate strategic responses to European integration
  • Understand how the institutional dynamics of economic integration affect corporate growth strategies
  • Analyze the regulatory developments within some key economic sectors and evaluate the strategic responses of specific firms in these industries
The Economics and Business Strategy of European Integration:
Exam ECTS 7,5
Examination form Written sit-in exam on CBS' computers
Individual or group exam Individual exam
Assignment type Written assignment
Duration 3 hours
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Winter
Aids Open book: all written and electronic aids, including internet access
Read more here about which exam aids the students are allowed to bring and will be given access to : Exam aids and IT application package
Make-up exam/re-exam
Same examination form as the ordinary exam
If the number of registered candidates for the make-up examination/re-take examination warrants that it may most appropriately be held as an oral examination, the programme office will inform the students that the make-up examination/re-take examination will be held as an oral examination instead.
Course content, structure and pedagogical approach

The course gives the students the ability to understand the main economic dynamics of European integration, and the ability to analyze those dynamics using economic and strategic management theories.

The course is focused on three key themes of the economics and business strategy of European Integration.

Firstly, after an introduction to EU history and institutions, the course focuses on the economics of EUs Economic and Monetary Union, paying particular attention to issues related to monetary and fiscal policies, as well as the macro-economics of banking union and financial markets.

Secondly, the course will examine the economics of the Single European Market, EU’s competition policy and EU’s external trade; which constitute key areas of European economic integration.

Thirdly, the course focuses on business strategies, opportunities and risks in the context of European integration and its external dimension.

After a quick overview of most relevant strategic management models, the course takes the retailing sector as an example, and analyses strategic responses of specific firms, both in European and non-European markets, paying particular attention to the institutional frameworks within which those strategies have been developed. 

Description of the teaching methods
The main teaching method of this course is lectures. The lectures will make use of pedagogical techniques to engage the students during class into discussions and reflections of topics presented in class. All students are expected to read the obligatory readings before attending the lectures, and to actively participate in the class discussions.
Feedback during the teaching period
The students will receive feedback during the office hours of the teachers. The students are welcome to visit the teachers during the office hours and get feed back on their knowledge. During class the teachers might use quizzes, multiple choice tests or questions to give students a better overview of their learning process.
Student workload
Preparation time (readings, etc) 171 hours
Attending lectures 32 hours
Exam 3 hours
Expected literature

Baldwin, R. E. and C. Wyplosz (2015). The Economics of European Integration, Fifth Edition. London, McGraw-Hill Education.

Dawson, J. (2001). "Strategy and Opportunism in European Retail Internationalization." British Journal of Management12(4): 253-266.

Last updated on 20-06-2019