2019/2020
KAN-CSSMO1602U Strategic Management in Service
Firms
| English Title |
| Strategic Management in Service
Firms |
|
|
| Language |
English |
| Course ECTS |
7.5 ECTS |
| Type |
Mandatory |
| Level |
Full Degree Master |
| Duration |
One Quarter |
| Start time of the course |
First Quarter, Autumn |
| Timetable |
Course schedule will be posted at
calendar.cbs.dk |
| Study board |
Study Board for MSc in Social Sciences
|
| Course
coordinator |
- Florian Kock - Department of Marketing
(Marketing)
|
| Main academic
disciplines |
- Globalisation and international business
- Service management
- Strategy
|
| Teaching
methods |
|
|
|
Last updated on
27-06-2019
|
| Learning objectives |
- Understand and apply key theories of strategy and leadership to
concrete service cases
- Understand and apply the role of personality and biases in
leadership
- Analyse the impact of internationalization of the management
team
- Understand drivers of leadership performance and
capabilities
|
| Examination |
|
Strategic
Management in Service Firms:
|
| Exam
ECTS |
7,5 |
| Examination form |
Written sit-in exam on CBS'
computers |
| Individual or group exam |
Individual exam |
| Assignment type |
Written assignment |
| Duration |
4 hours |
| Grading scale |
7-point grading scale |
| Examiner(s) |
One internal examiner |
| Exam period |
Autumn |
| Aids |
Limited aids, see the list below:
The student is allowed to bring - USB key for uploading of notes, books and compendiums in a
non-executable format (no applications, application fragments, IT
tools etc.)
- Non-programmable, financial calculators: HP10bll+ or Texas BA
II Plus
- Books (including translation dictionaries), compendiums and
notes in paper format
The student will have access to - Advanced IT application package
|
| Make-up exam/re-exam |
Same examination form as the ordinary exam
If the number of registered candidates for the make-up
examination/re-take examination warrants that it may most
appropriately be held as an oral examination, the programme office
will inform the students that the make-up examination/re-take
examination will be held as an oral examination
instead.
|
|
| Course content, structure and pedagogical
approach |
|
This course is placed in the first quarter to ensure the broad
view of the firm and strategy models, including the importance of
management when working with strategy and introducing basic
strategy models and how to implement them. Key objectives
are:
- Leadership and social psychology
- Personality and capabilities of leaders
- Employee empowerment
- Biases in leadership
- Service employee-customer interaction
- Business models of service firms
- Globalisation and localization of service firms
- Service culture and climate
- Service capabilities, strategy and
processes
|
|
| Description of the teaching methods |
| Lectures + small group discussions/exercises +
case studies. |
| Feedback during the teaching period |
| Feedback during the teaching period. Feedback is
organized as evaluation sessions between faculty and students
during the course. |
| Student workload |
| Course activities (including preparation) |
170 hours |
| Exam (including exam preparation) |
36 hours |
|
Last updated on
27-06-2019
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