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2020/2021  BA-BSSIO1013U  Service Innovation and sustainability

English Title
Service Innovation and sustainability

Course information

Language English
Course ECTS 7.5 ECTS
Type Mandatory
Level Bachelor
Duration One Quarter
Start time of the course Third Quarter
Timetable Course schedule will be posted at calendar.cbs.dk
Study board
Study Board for BSc in Service Management
Course coordinator
  • Adriana Budeanu - Department of Management, Politics and Philosophy (MPP)
Teacher: Adriana Budeanu (MPP)
Main academic disciplines
  • CSR and sustainability
  • Innovation
  • Service management
Teaching methods
  • Face-to-face teaching
Last updated on 18-01-2021

Relevant links

Learning objectives
  • To explain and discuss main approaches that are relevant for examining links between innovation and sustainability
  • To select and explain the choice of frameworks and theories from the course, for the analysis of practical cases
  • To relate and compare theories, perspectives and frameworks presented during the course
  • To address and provide arguments for the feasibility and sustainability benefits of their project
Prerequisites for registering for the exam (activities during the teaching period)
Number of compulsory activities which must be approved (see s. 13 of the Programme Regulations): 1
Compulsory home assignments
During the course, students must complete one mandatory assignment for which students will work in groups of 2 or 3 individuals.

For students to participate in the final examination for this course, the mandatory assignment must be handed in by a set deadline and its quality must be approved by the teacher as a “pass” (satisfactory quality).
If a group/ student handed in the mandatory assignment within the set deadline, but the quality of the assignment is not approved by the teacher (qualified as a “fail”) the group/student will be offered one extra attempt before the final exam. The extra attempt will require handing in a report of 7 pages on a topic assigned by the teacher. In order to participate in the final exam, the group/student must hand in the make-up assignment within a set deadline and its quality must be approved by the teacher (qualified as a “pass”). However, it is a precondition that the student has handed in the mandatory assignment within the first set deadline, unless it can be documented that lack of submission/participation was caused by illness or similar circumstances.

The assignment will consist of submitting a short report of maximum 5 pages, to be submitted electronically by the date specified by the teacher. A detailed description of the activities included in the mandatory assignment will be posted at the course forum at CBS Canvas at the beginning of the course.

Following the submission of the mandatory assignments, groups will give and receive feedback and suggestions for improvement from peers. In addition, groups will receive feedback from the teacher.
Service Innovation and Sustainability:
Exam ECTS 7,5
Examination form Home assignment - written product
Individual or group exam Group exam
Please note the rules in the Programme Regulations about identification of individual contributions.
Number of people in the group 2-3
Size of written product Max. 15 pages
Assignment type Written assignment
Duration Written product to be submitted on specified date and time.
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Spring
Make-up exam/re-exam Oral Exam
Duration: 20 min. per student, including examiners' discussion of grade, and informing plus explaining the grade
Preparation time: No preparation
Examiner(s): If it is an internal examination, there will be a second internal examiner at the re-exam. If it is an external examination, there will be an external examiner.
Description of the exam procedure

Throughout the course students will work in groups of 2 or 3 individuals. Students are responsible for creating their own groups. Individual projects are not accepted for this course. Students that do not have a group by a given date, will be grouped randomly by CBS administration.


The fulfilment of requirements specified for the mandatory activity is a condition for entering the regular exam.

The group project runs throughout the course and will be submitted at a specified date/time.

Make-up/ re-exam: The exam is in the full curriculum



Course content, structure and pedagogical approach

The course examines various approaches taken by service organization in addressing challenges raised by social, cultural, economic and environmental aspects relevant for businesses.


Such challenges have strategic, managerial, financial and political consequences that will be analyzed and discussed during the course. Aspects such as resource scarcity or the excessive amounts of wastes generated during the provision and consumption of products or services are analysed as opportunities for business innovation. Social innovation and entrepreneurship offer complementary perspectives for understanding corporate renewal and competitiveness.

Description of the teaching methods
The course will be delivered through a combination of online/on campus and offline/pre-recorded lectures. Students are expected to take active part in class/group discussions and to perform exercises which are related to course content, in order to capture developments in the current debates about business, innovation and sustainability.
Feedback during the teaching period
Students will receive continuous feedback on their participation in class activities and exercises. Therefore, students are expected to attend lectures, to come prepared and ready to actively engage in class discussions. In addition, students will receive feedback on their mandatory assignment from the teacher and from peers. Specific questions will be addressed during time set aside during class and during office hours (upon appointment with the teacher).
Student workload
Lectures 30 hours
Preparation for classes 80 hours
Mandatory assigment 20 hours
Preparation for exam 76 hours
Further Information

The students are responsible for creating their own groups. Individual projects are not accepted for this course.


Expected literature

Please note, minor changes may occur. Course bibliography will be uploaded on CBS Canvas prior to the start of the course.

Last updated on 18-01-2021