• 1. Content:
• Formulate a relevant topic for discussion based on the themes and concepts in the course literature.
• Account for institutional contexts as these are covered in the course literature.
• Account for the concept of social responsibility.
• Account for the main actors of social responsibility in the two institutional contexts.
• Reflect analytically upon the concept of social responsibility and upon challenges of applying it in selected Francophone countries.
• Ensure that the discussion moves forward by elaborating upon the topics and concepts raised and he/she should actively relate these to other topics and concepts addressed during the course, without having to be prompted by the examiner.
• 2. Language:
• Present and discuss a given topic in French using an appropriate and rich vocabulary and academic terminology.
• Communicate in a coherent manner without committing grammatical, lexical, idiomatic or pronunciation errors that disturb communication.
• Show sufficient linguistic awareness and to correct any errors in the exam situation.
• Demonstrate that s/he is sufficiently at ease in the language to respond fluently to the examiner’s questions, so that the examination flows as a dialogue.

The course will focus on how global management trends and fashions are being received and adapted in two French speaking countries, one in Europe (i.e. France) and another in North-Africa (Morocco). The course adopts a comparative perspective in order to illustrate how history, traditions and institutions contribute in enabling and constraining how business actors’ sensemaking.

The ideal of socially responsible business will be used as a lens for comparing institutional particularities and diversities as well as different groups of business actors and their identities. Particular attention will be paid to the various and conflicting business’ (MNCs, SME and sectoral interests) and stakeholders’ interests when business and social responsibility acquire sense in the two francophone countries.