| Learning objectives |
After completing the course students should be
able to:
- Describe the key legal principles and goals of the European
Union, its Single Market and overall context for business.
- Compare, evaluate and discuss in an advanced manner the
different situations affecting business strategies when operating
in the Single European Market.
- Formulate and answer analytical questions on the basis of the
learning goals above.
- Be able to critically and thoroughly define strategies for
businesses in situations of new market openings, as well as to be
able to identify the dilemmas, problems of bottlenecks that might
emerge as a result of changes/frameworks defined in the context of
the European Union.
|
| Course prerequisites |
| No specific demands |
| Examination |
|
Advanced
European Business and Politics: A Case-Based
Approach:
|
| Exam
ECTS |
7,5 |
| Examination form |
Home assignment - written product |
| Individual or group exam |
Individual exam |
| Size of written product |
Max. 10 pages |
| Assignment type |
Written assignment |
| Duration |
48 hours to prepare |
| Grading scale |
7-point grading scale |
| Examiner(s) |
One internal examiner |
| Exam period |
Winter |
| Make-up exam/re-exam |
Same examination form as the ordinary exam
|
Description of the exam
procedure
The students will have to answer one question,
which is related to the lectures and the cases presented
and discussed during
the classes.
|
|
| Course content, structure and pedagogical
approach |
|
The course provides an advanced focus on the European Union
context for business strategy and business development. The
European Union regulates and decides on a wide range of areas that
are directly related to the daily issues facing business.
These EU regulations and decisions have to do with specific legal
principles and legislation. They regulate the limits of business
operations as well as new business opportunities in a larger and
harmonized market. With a strong focus on business case studies,
this advanced course gives the students factual knowledge about the
EU legal and policy context for business, and concrete examples of
business strategies, dilemmas, paradoxes and decisions, that are
directly related to this EU context. In so doing, the course covers
the most important contemporary issues for business in the EU, such
as the principles defining the Single European Market, EU
competition policy and law, labour mobility, harmonized product
standards, the financial sector in the Economic and Monetary Union,
as well a series of key industrial sectors directly influenced by
EU policy like energy, telecommunications, or air transport.
The course combines lectures and business cases (from Harvard or
Marketline databases on business cases).
|
| Description of the teaching methods |
| The course combines two elements. A first part is
a conventional lecture by the teacher, introducing the topic and
underlying the most important aspects of the topic. And a second
part, which is a specific business case (from Harvard or Marketline
databases on business cases) about a company situation or process
in the given topic. It is very important that the students have
read all the material before attending class and the case
discussions. It will be assumed they have read the material. The
cases will be shortly presented by students in groups or
individually, and the teacher will conduct and steer the discussion
in class, making sure the most crucial aspects of the case have
come forward, particularly in relation to the previous
lecture. |
| Feedback during the teaching period |
| Feedback will be given in class during the
lectures. |
| Student workload |
| Preparation - reading literature for classes |
76 hours |
| Preparation - reading the cases |
32 hours |
| Preparation - student presentation of cases |
20 hours |
| Teaching - attending the classes |
30 hours |
| Exam |
48 hours |
|
| Expected literature |
|
To be announced. It will be based on advanced material
(research-based publications), as well as a series of 8 carefully
selected case studies.
|
Permalink