2021/2022
MA-MMBAO1101U Managerial Economics
| English Title |
| Managerial
Economics |
|
|
| Language |
English |
| Course ECTS |
3 ECTS |
| Type |
Mandatory |
| Level |
Part Time Master |
| Duration |
Two Semesters |
| Start time of the course |
Autumn, Spring |
| Timetable |
Course schedule will be posted at
calendar.cbs.dk |
| Study board |
Study Board for Master of Business
Administration
|
| Course
coordinator |
- Jesper Rangvid - Department of Finance (FI)
|
| Main academic
disciplines |
|
|
| Teaching
methods |
|
|
|
Last updated on
28-06-2021
|
| Learning objectives |
At the end of the course, the participant should
be able to:
- Apply microeconomic principles to decision making within a
firm
- Explain how perfectly competitive markets function
- Apply game theoretic models to analyze strategic
situations
|
| Examination |
|
Managerial
Economics:
|
| Exam
ECTS |
3 |
| Examination form |
Home assignment - written product |
| Individual or group exam |
Individual exam |
| Size of written product |
Max. 15 pages |
| Assignment type |
Project |
| Duration |
Written product to be submitted on specified date
and time. |
| Grading scale |
7-point grading scale |
| Examiner(s) |
One internal examiner |
| Exam period |
Winter and Spring |
| Make-up exam/re-exam |
Same examination form as the ordinary exam
A written case assignment based on a
case or a subject chosen by the teacher. The assignment must be
formulated and given to the student at least 9 days prior to the
expiration of the deadline. It should be 15 pages long and
submitted to CBS Digital Exam. The exam is held internally, and the
assignment is put forward and assessed by the relevant
faculty.
|
|
| Course content, structure and pedagogical
approach |
|
Managerial economics deals with resource allocation and
strategic decisions made by managers.
The course shows how microeconomic principles can be applied to
company decision making. The emphasis is on stylized practical
problems that may face anyone in a management position.
The three main sections of managerial economics are supply &
demand analysis, pricing strategy, and the economics of
information. Cost analysis is necessary to determine the most cost
efficient method of production, including which components are
better sourced from other companies. An understanding of costs,
together with demand conditions, is also important in deciding how
products should be priced. The second part of the course deals with
demand, market segmentation, and the use of quality and quantity
discrimination. In the final part the focus is on game theory and
the role of asymmetric information and here we cover both economic
incentives and bidding in auctions.
|
| Description of the teaching methods |
| The course has diverse teaching methods using
lectures, cases, reading and discussions. The class meetings are
interactive and require ongoing engagement of the
students. |
| Feedback during the teaching period |
The Feedback: Feedback is given to the student
together with the grade when the exam has been assessed.
The Evaluation: At the evaluation unit at CBS’s Economics &
Analysis department, we ask you to evaluate the overall course. In
other words, if there has been exercise classes and lectures, the
evaluation should include both. We evaluate every course and
faculty to secure and strengthen the professional level of the
offered course.
|
| Student workload |
| Lectures |
24 hours |
| Preparation + exam |
58,5 hours |
|
Last updated on
28-06-2021
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