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2024/2025  BA-BIBAO2011U  Microeconomics

English Title

Course information

Language English
Course ECTS 7.5 ECTS
Type Mandatory (also offered as elective)
Level Bachelor
Duration One Semester
Start time of the course Autumn
Timetable Course schedule will be posted at calendar.cbs.dk
Study board
Study Board for BSc in Business, Asian Language and Culture
Course coordinator
  • Orsola Garofalo - Department of Strategy and Innovation (SI)
Main academic disciplines
  • Economics
Teaching methods
  • Face-to-face teaching
Last updated on 08-02-2024

Relevant links

Learning objectives
At the end of the course the students should be able to:
  • Account for the method, paradigm, and core principles of economics
  • Apply basic analytical tools such as demand and supply curves, comparative statics, elasticity calculation, and consumer and producer surplus to show how you can calculate the effects of changes in market conditions or public policy on prices and quantities, the efficiency of production, and the distribution of benefits and costs among participants in the economic system.
  • Describe and rationalize the essential prerequisites for microeconomic models such as models for supply and demand, incomplete competition. Graphically illustrate the contents of these models as well as perform simple analyzes.
  • Algebraically solve simple economic issues such as utility and profit maximization, supply demand, and algebraically determine equilibrium values of economic variables such as price, quantity and profit.
  • Account for alternative industry structures (monopoly, competition, etc.), the conditions that can give rise to them, their implication for welfare and efficiency, and the scope for public policy to regulate them.
  • Explain at a basic level the concepts, tools, and insights from selected areas from “modern” microeconomics – e.g. game theory and behavioural economics–and analyze how they manifest in real-world situations.
Exam ECTS 7,5
Examination form Written sit-in exam on CBS' computers
Individual or group exam Individual exam
Assignment type Written assignment
Duration 4 hours
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Winter
Aids Limited aids, see the list below:
The student is allowed to bring
  • An approved calculator. Only the models HP10bll+ or Texas BA ll Plus are allowed (both models are non-programmable, financial calculators).
  • Language dictionaries in paper format
The student will have access to
  • Advanced IT application package
Make-up exam/re-exam
Same examination form as the ordinary exam
The number of registered candidates for the make-up examination/re-take examination may warrant that it most appropriately be held as an oral examination. The programme office will inform the students if the make-up examination/re-take examination instead is held as an oral examination including a second examiner or external examiner.
Description of the exam procedure

The exam text is divided into 2 main parts: multiple choices and analytical section in which the students are asked to solve problems with subpoints.

Course content, structure and pedagogical approach

Microeconomics constitutes much of the theoretical foundation for many management fields, including strategy, marketing, finance, and international business. This course provides an introduction to the methodology, perspective, analytical style, and main theoretical insights of economics as it applies to individual organizations, industries, and markets. Topics covered in the course include: 


  • Market supply, demand, and equilibrium
  • Elasticity of demand and supply
  • Rational Choice and Consumer Theory
  • Firms, Production, and Costs
  • Optimal producer and consumer choices
  • Competitive markets and Monopolies
  • Oligopoly and Game Theory
Description of the teaching methods
Lectures, homework and tutorials. Lectures focus on presenting theory and insights. The homework focuses on applying these to concrete exercises. The weekly tutorial sessions provide an opportunity to work on the homework in groups with teacher assistance.

Both lectures and tutorials will be held in person.
Feedback during the teaching period
Feedback is given during office hours once a week (2 hours), through quizzes in class, and through tutorials once a week (4 hours).
Student workload
Attending lectures 40 hours
Attending homework sessions 40 hours
Written exam 4 hours
Homework and reading 122 hours
Further Information

As an introduction to the basics of economics, the course provides the prerequisite for all the subsequent economics courses in the IBA programme. The course is simultaneously offered to BLC students as the mandatory introduction to economics.



Expected literature
  • Jeffrey M Perloff (2018) Microeconomics, Global 7th Edition, Pearson, with online access.
  • In alternative: Microeconomics. CBS - BLC and IBA. 2nd Edition. Compiled by Orsola Garofalo
  • MyEconLab training software, supplied with the purchase of the textbook.  
  • Teaching notes and other material uploaded by the instructors


Please note: these reading materials are only tentative and changes may occur. Final literature lists will be uploaded on Canvas before the course begins. 

Last updated on 08-02-2024