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2024/2025 KAN-CBUSO1102U Strategic and Tactical Tools for Digital Business
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| Strategic and Tactical Tools for Digital Business |
Course information |
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| Language | English |
| Course ECTS | 7.5 ECTS |
| Type | Mandatory |
| Level | Full Degree Master |
| Duration | One Semester |
| Start time of the course | Autumn, Spring |
| Timetable | Course schedule will be posted at calendar.cbs.dk |
| Study board |
BUS Study Board for BSc/MSc in Business Administration and
Information Systems, MSc
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| Teaching methods | |
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| Last updated on 20-06-2024 | |
Relevant links |
| Learning objectives | ||||||||||||||||||||||||
To achieve the grade 12, students should meet the
following learning objectives with no or only minor mistakes or
errors:
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| Prerequisites for registering for the exam (activities during the teaching period) | ||||||||||||||||||||||||
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Number of compulsory
activities which must be approved (see section 13 of the Programme
Regulations): 1
Compulsory home
assignments
A mandatory assignment based on the analysis of a case assigned at the beginning of the course. Feedback during the writing of the assignment will be given by the teacher and by the other students when the authors of the assignment will present their case analysis. The assignment is max. 8 pages long, and is written in groups of max. 4 students. If there is a compelling reason, a student can write the mandatory assignment individually. If a student cannot hand in due to documented illness, or if a student does not get the activity approved in spite of making a real attempt, then the student will be given one extra attempt before the ordinary exam. |
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| Examination | ||||||||||||||||||||||||
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| Course content, structure and pedagogical approach | ||||||||||||||||||||||||
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Digitalization is reshaping the way we do business. The convergence of information and communication technologies is leading to massive transformation of our economy. This transforms the organization as radically as steam engines, telephones, and railroads did in the past. The continuous development of digital technologies and tools affects industry structures and individual organizations. Consequently, future managers need to understand how to integrate digital means with innovative forms of organizing to develop effective digital business strategies. This course provides an understanding of the applications, baseline technologies, changing skill sets, new business concepts and, above all, new business tactics/strategies that organizations need to master, in order to manage and lead their digital business initiatives. This course explores digital technologies with their latest development and focuses on how organizations can exploit these technologies as a means to effectively reshape and (re-)direct their business strategy. We will examine business cases where firms have developed digital business solutions, we will look at new information products and services, and we will explore new, disruptive business models enabled by digital means, also considering the ethical dilemmas and sustainability challenges that these disruptive business models entail. We will emphasize the need to understand the ways we can integrate novel technological solutions in business, as well as to develop a mindset that aligns with the digital transformation our society is going through. |
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| Description of the teaching methods | ||||||||||||||||||||||||
| A mix of lectures, workshops and project work will be used. | ||||||||||||||||||||||||
| Feedback during the teaching period | ||||||||||||||||||||||||
| The teacher and other students will provide
feedback to the student case presentations scheduled each week.
Anonymized examples of previous mandatory assignments will be
discussed to provide feedback on assignment writing.
Throughout the course, the teacher will provide feedback through mock exam questions. Students can get oral feedback on any of the course contents during office hours, which students can book in advance. All feedback is given based on the same criteria established for the final exam. |
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| Student workload | ||||||||||||||||||||||||
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| Expected literature | ||||||||||||||||||||||||
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The full list of readings will be indicated as the course start approaches.
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