- Identify and discuss strengths and weaknesses of concepts and
theories relating to CSR and sustainability and to apply these
concepts and theories in appraising strategic alternatives for
companies
- Identify new issues arising (e.g. corruption, labor, human
rights) and recognize the threats and opportunities they involve
for modern business
- Discuss the external (societal) and internal (organizational)
factors that enable and constrain corporate responsibility and
sustainability
- Apply relevant perspectives on CSR and sustainability to a case
analysis outlining a leadership challenge
- Present the findings of the case analysis, including
recommendations for future action, in a clear, concise and
insightful manner
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This course explores how managers can show leadership and
contribute to the development of more sustainable business
practices. It explores the individual, organizational and
communicative aspects of responsibility along with the regulatory
and political context affecting, shaping and constraining business
mindsets and decisions. While the course has a strong emphasis on
the practical/operational aspects of CSR and sustainability
(through the use of cases and empirical examples), it also allows
participants to familiarize themselves with cutting edge research
in the field and how theoretical models and concepts can contribute
to a better understanding of the mechanisms underlying recent
developments. In order to give participants a strong sense of the
richness, diversity and complexity of the field, the course is
presented by an international team of academic experts and
practitioners.
The course is divided into four main parts. The first,
Framing the Debate: Levels of Responsibility, focuses on
the different ways in which we can, fundamentally, approach
discussions around responsibility and sustainability. The second
part more explicitly addresses Managing Responsible Business
Practices. We look at a variety of empirical “issues”, such as
taxation, labor rights and corruption, which firms need to address
in their day-to-day business whenever they manage for CSR and
sustainability. The key aim is to understand (a) what makes these
issues relevant for businesses (e.g. in how far do they represent
risks), (b) how existing legal and non-legal frameworks influence
firms’ responsibilities vis-à-vis these issues, and (c) what firms
can do to manage their responsibilities in these areas. The third
part, Communicating Responsible Behavior, discusses how
firms can communicate with different stakeholders when it comes to
corporate responsibility and sustainability. The third part,
Final Reflections and Looking Ahead, includes the final
session during which we will wrap up the class by discussing the
distinction between compliance and integrity. We will also discuss
the final group assignment and the individual oral exam.
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