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2025/2026  DIP-DSCHO1007U  Negotiation & Relationship Management

English Title
Negotiation & Relationship Management

Course information
Language English
Course ECTS 5 ECTS
Type Mandatory
Level Graduate Diploma
Duration One Semester
Start time of the course Spring
Timetable Course schedule will be posted at calendar.cbs.dk
Max. participants 70
Study board
Study Board for Graduate Diploma in Business Administration (part 2)
Programme Graduate Diploma in Business Administration (Part 2)
Course coordinator
  • Florian Kock - Department of Marketing (Marketing)
• Study administration for HD SCM: HDSCM@cbs.dk
Main academic disciplines
  • Communication
  • Supply chain management and logistics
  • Business psychology
Teaching methods
  • Blended learning
Last updated on 26-11-2025

Relevant links
Learning objectives
  • Explain the various concepts and strategies in negotiation and business relationship management
  • Be able to apply the acquired knowledge to identify problems and analyze negotiation and business relationship cases
  • Be able to apply the acquired knowledge to develop and explain strategies for problems of negotiation and business relationship cases
  • Present clear and coherent arguments for the choice of relevant models to solve a particular case
  • Critically assess the value and relevance of models, concepts and theories presented throughout the course
Examination
Negotiation and Relationship Management:
Exam ECTS 5
Examination form Home assignment - written product
Individual or group exam Individual exam
Size of written product Max. 15 pages
Assignment type Project
Release of assignment The Assignment is released in Digital Exam (DE) at exam start
Duration 2 weeks to prepare
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Spring, Information relating to the exam please go to: https://eksamen.cbs.dk/(Digital Exam)
Exam dates: Case hand-out: 23.02.2026 Case hand-in: 09.03.2026.
Make-up exam/re-exam
Same examination form as the ordinary exam
Information relating to the exam please go to: https://eksamen.cbs.dk/(Digital Exam)
Retake Exam dates: 09.04.2026. Case hand-in: 23.04.2026
Description of the exam procedure

Course participants are expected to analyze a given case and to answer questions in relation to that case.

 
Course content, structure and pedagogical approach

This course is motivated by the fact that negotiation and business relationships are a fundamental aspect of every business activity. Specifically, negotiation may be the most important business skill a manager should master: Anytime you cannot achieve your objectives without the cooperation of others, you are negotiating. By the end of this course, you will have a mindset that will allow you to know what to say and do in virtually every negotiation situation. Science, in particular state-of-the-art psychological science, drives the best business negotiation practices covered in this course.

 

Indeed, negotiations are often an important aspect of strategic business relationships and have a substantial impact on value creation. In this course, you learn how to claim and create value in negotiations and business relationships, how to communicate and achieve your goals, and how to build or restore trust for long-lasting relationships. This content will be exemplified through various real-life buyer-supplier cases. In addition, you will also learn how to assess your own personality, negotiation style and how it translates into business relationships.

 

 
Research-based teaching
CBS’ programmes and teaching are research-based. The following types of research-based knowledge and research-like activities are included in this course:
Research-based knowledge
  • Classic and basic theory
  • New theory
  • Teacher’s own research
  • Models
Research-like activities
  • Development of research questions
  • Discussion, critical reflection, modelling
Description of the teaching methods
A combination of on-campus and online sessions; 6 online sessions and one on-campus session.

This course employs a state-of-the-art blended learning approach. The majority of teaching activities will take place at CBS. The remaining lectures will be held online as live lectures. Teaching activities include elements of traditional lectures but are highly interactive as we will discuss cases and conduct self-assessment tests (e.g., on personality). The activities are complemented by class discussions, quizzes and Q&A forums. Active and constructive participation in class and contribution with own experiences is expected and welcomed.
Feedback during the teaching period
Due to the interactive nature of this course, feedback is a continuous and prevalent part of it. In addition, a formal lecture is set aside to optimally prepare course participants for the examination.
Student workload
Lectures 24 hours
Online-material, readings, quizzes, preparation for workshops, preparation for exam, exam 114 hours
Further Information

The course consists of a total of 24 lessons (5 ECTS)

For information relating to the course, please go to:  canvas.cbs.dk

 

The course will be offered in spring 2026, materials are not available yet .

 

Teaching dates will be updated in December 2025:

Wednesday in week 3,4,5,6,7 online from 17.10-19.45

Saturday in week 3 on campus from 09.50-16.05

Monday in week 6 online from 17.10-19.45

 

 

For further information, please contact the Department of Operations Management.

 

Course responsible: Florian Kock fk.marktg@cbs.dk  (for content questions)
Teachers: Florian Kock  fk.marktg@cbs.dk
Program administrator: Gitte Østergaard  Goe.om@cbs.dk
Expected literature

Selected readings from the course:

 

Brooks, AW (2015). Emotion and the art of negotiation. Harvard Business Review,

 

Chamorro-Premuzic, T. (2017). The Personality Traits of Good Negotiators. Harvard Business Review.

 

Liker, J. & Choi, TY (2004). Building Deep Supplier Relationships. Harvard Business Review.

 

Malhotra, D., & Bazerman, MH (2007). Investigative Negotiation. Harvard Business Review,

 

Stokel-Walker, C. (2015). What exactly is 'game theory'? BBC News Magazine
Last updated on 26-11-2025