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2010/2011  BA-SHFR  Strategy and Management of the Human and Financial Resources

English Title
Strategy and Management of the Human and Financial Resources

Course Information

Language English
Point 7,5 ECTS (225 SAT)
Type Mandatory
Level Bachelor
Duration One Quarter
Course Period Third Quarter
Time Table Please see course schedule at e-Campus
Study Board
Study Board for BSc in Service Management
Course Coordinator
Nicolai Juul Foss
Main Category of the Course
  • Corporate and Business Strategy
Last updated on 29 maj 2012
Learning Objectives
More specifically, in the end of this course, the students should be able to:

• To know tools and models for managing strategic change
• To identify strategic issues in a company and be able to apply relevant analytical frameworks, theory and models in solving strategic problems
• To identify and analyze qualitative and quantitative information of strategic relevance to a company or industry.
  • To know about strategy definitions and models
  • To understand different approaches to strategy development processes
  • Be able to make analyzes of the dynamic evolution of firms and industries from historical and economic perspectives
  • To understand the role of the top management in an organization
  • Be able to make industry, competitor and stakeholder analyses
  • Be able to analyze firm capabilities – including financial and human resources at a strategic level
  • Know about the distinction between corporate-level and business-level strategies and strategy implementation
  • Know about strategic innovation and growth
  • To understand how various functional areas fit together and influence the performance of the organization
  • Be able to integrate concepts adopted from the syllabus from other courses in a strategic perspectives – e.g. integrate concepts from finance, accounting, human resource management, organization structure and culture, globalization, marketing and service management in a strategic perspective
  • Demonstrate knowledge of e-business concepts
  • Be able to assess e-business strategies
Prerequisite
Students not enrolled in BSc in Business Administration & Service Management must document a level in English equal to TOEFL 575, and A level in mathematics equal to Danish level B
Examination
Strategy and Management of the Human and Financial Resources Oral with written assignment
Assessment Oral Exam
Marking Scale 7-step scale
Censorship External examiners
Exam Period April
Duration 72 Hours
The final exam is a 72-hour group project. The project can be maximum 10 pages in length and the group size should be 3-4 students. The project will be followed by an individual, 20 minutes oral exam, which takes its point of departure in the group project, but also natural relations to theory and models from syllabus. The individual assessment is based on a combined evaluation of the written group project and the individual oral exam.
Examination
In order to sit for the final examination, the student may be required to have passed at least one obligatory assignment.
Prerequisites for Attending the Exam
Course Content

The course provides an advanced examination of strategic management, competitive advantage, and sustainable performance. Students analyze organizations from a cross-functional perspective, using many of the core business functions covered in the previous courses.
Course aim: The purpose of this strategic management course is to provide the students with a general understanding of the issues, considerations, analyses, and decision-making situations that confront general managers. Managerial decision-making is concerned with the long-term performance of the firm, the size and scope of its business activities, the market position of the firm, the resources needed to perform diverse corporate functions, etc. All the while, management must consider how to coordinate and utilize the specialized departmental functions that are scattered throughout the organization to achieve superior performance on a consistent basis.
To achieve these aims, the course introduces both classical and new models within the area of Strategic Management that can be used by the students to address some of the fundamental strategic issues confronting the company like: Who are we as a firm, why do we exist, what are our aims, where do we come from, where are we going, what should our future position be within the industry, what resources and competencies are we going exploit to compete, how do we create lasting competitive position to secure growth and prosperity, and how do we make the necessary changes within the organisations to achieve it, etc., etc.? It is the ambition during the course to integrate some of the specialized skills and insights acquired by the students in other areas like marketing, economics, accounting, finance, organizational theory, etc.

Teaching Methods
The course structure: The course is built around a standard textbook (see curriculum below). The course starts by introducing some basic terms like a mission, vision, goals and strategy and look at different ways in which strategies are developed in theory and in practice. Next follows an introduction of how we can analyze the environment of the company, the internal resources, capabilities, and processes of the company. On the basis of these analytical models for strategy development we assess the role of corporate headquarters, alternative ways of competing, and innovative methods of strategic renewal and growth. This is followed by a discussion of how the different types of strategies can be synthesized, and how we can evaluate and chose among them. In the final part of the course we look at how the organization and its managerial processes can be designed to facilitate the implementation of a specified strategy.
Tilstedeværelse
Forberedelse
eksamen –
Literature

• Gerry Johnson, Kevan Scholes & Richard Whittington: Exploring Corporate Strategy - Text and Cases, 8th Edition, FT Prentice Hall (JSW)
• Compendium:
• Extracts from Richard Burton & Børge Obel: Strategic Organizational
• Diagnosis and Design, Third Edition, Kluwer Academic Publishers, 2004 (BO)
• Supplement literature about E-business strategy and Information Strategy

Please note, minor changes may occur. The teacher will uploade the final reading list to sitescape/learn two weeks before the course starts.