2014/2015
BA-BSEMO1337U Management of Creative Processes (for
students enrolled in 2012 or earlier)
English Title |
Management of Creative Processes (for
students enrolled in 2012 or earlier) |
|
Language |
English |
Course ECTS |
7.5 ECTS |
Type |
Mandatory |
Level |
Bachelor |
Duration |
One Quarter |
Course period |
First Quarter |
Timetable |
Course schedule will be posted at
calendar.cbs.dk |
Study board |
Study Board for BSc in Service
Management
|
Course
coordinator |
- Mark Lorenzen - Department of Innovation and Organizational
Economics (INO)
|
Main academic
disciplines |
- Experience economy and service management
|
Last updated on
15-08-2014
|
Learning objectives |
At the end of the course, students should be able
to:
- Demonstrate a knowledge and understanding of the central
concepts and theories presented through the course
- Critically examine and apply theory and tools to the management
of organizations and projects within the creative industries.
- Understand the principles of creativity, creative processes,
and creative labour, and recognize these in real-life cases
- Know the basic concepts and methods relevant to management of
creativity of specialized skill-holders
- Know the basic concepts and methods relevant to management of
highly uncertain and political external environments
- Analyze and recognize organizations and projects within the
creative industries, and provide theory-based suggestions for
management of real-life problems.
|
Course prerequisites |
English language skills equal to B2 level (CEFR)
and math skills equal to Danish level B are recommended. |
Examination |
Management of
Creative Processes:
|
Exam
ECTS |
7,5 |
Examination form |
Home assignment - written product |
Individual or group exam |
Individual |
Size of written product |
Max. 10 pages |
Assignment type |
Case based assignment |
Duration |
72 hours to prepare |
Grading scale |
7-step scale |
Examiner(s) |
Internal examiner and external examiner |
Exam period |
Autumn Term |
Make-up exam/re-exam |
Same examination form as the ordinary exam
|
Description of the exam
procedure
The final exam is an
individual written home assignment based on a 72-hour
analysis of a research question. The evaluation is done with a
second external examiner.
|
|
Course content and structure |
Many private as well as public organizations provide “content”
or “experiences” in the guise of cultural services, events or
products. Examples span from public cultural institutions, such as
theatres and museums, to private firms within e.g. architecture and
advertising, and over to the entertainment industries of e.g.
music, film and literature.
These otherwise very different industries share certain managerial
challenges. The two most important such challenges are a)
Successfully managing the creativity of highly specialized
skill-holders who develop these industries’ products and services
(such as artists, musicians, designers, and writers); b)
Successfully managing highly uncertain and political external
environments, shaped by unpredictable tastes and trends in consumer
markets, cultural policies and subsidies.
This course introduces these fundamental managerial challenges and
discusses some basic management methods of overcoming them.
|
Teaching methods |
The course is based on a mix of lectures, cases,
and group work. Students are expected to contribute actively to
discussing the relevance of different management principles to
situations where creativity and creative processes are central to
competitiveness. |
Student workload |
Classes |
30 hours |
Home assignments |
7 hours |
Preparation for class |
120 hours |
Preparation for exam and exam |
50 hours |
|
Further Information |
The students are expected to submit a home assignment discussing
and applying management principles to a real-life case, where
creativity and creative processes are central.
|
Expected literature |
- Chris Bolton (2006), Management and Creativity, Wiley
- 14 journal articles, selected chapters and cases
Please note, minor changes may occur. The teacher will
uploade the final reading list to LEARN two weeks before the
course starts.
|
Last updated on
15-08-2014