• Discuss the logic of key models, frameworks and analytical approaches from the Strategic Management domain
• Select and apply frameworks, concepts and theories Strategic Management domain in a given case situation
• Present argumentation for the relevance of the selected frameworks, concepts and theories to the given case

This is a first course in Strategy. It is meant to give a foundational knowledge on modern frameworks and concepts in the field. The course will focus on the internal strategy formulation, analysis and implementation and is complementary to the Economics of Strategy Elective, which will cover external industry factors and analysis.

This course focuses on questions like: Where do you want to go with your organisation? What are you trying to achieve? Why? How? We will be exploring different concepts and tools that can help you identify the resources the company needs to obtain, and the organisation it needs to build. We will focus on how you develop and implement a consistent and coherent strategy in today’s dynamic and competitive business world.

Strategic analysis assumes that most resource and product markets are fundamentally imperfect and are not necessarily in competitive equilibrium. In fact, they would often seem to be in a state of permanent disequilibrium. Opportunities constantly emerge when industry conditions change, or when innovating firms change these conditions. Firms achieve competitive advantage by understanding these conditions and opportunities, by designing strategies and organizations that match their capabilities to available opportunities and by executing well. We will therefore also discuss your roles as general managers in organizations and how you can manage and implement strategy.

The course covers a number of analytical tools and frameworks that facilitate the implementation of this process.