Learning objectives |
To achieve the grade 12, students should meet the
following learning objectives with no or only minor mistakes or
errors:
- •Define a well-founded research question containing a ‘puzzle’
or problem concerning cultural economy in a European context
- •Formulate and present a clear and coherent argument, following
academic conventions, both in writing and orally
- •Demonstrate awareness of the challenges and opportunities
offered by group work, reflect critically on the learning process
in your groupwork and on what you would do differently next
time
- •Present the major points in the different course readings, and
analyse and compare them.
- •Use the concepts and theories taught during the course to
analyse and discuss empirical examples drawn from the European
context
- •Identify and compare the major theoretical perspectives on
culture and cultural economy taught during the course, and discuss
the assumptions that underpin them
- •Distinguish between theory and empirical
data
|
Examination |
Culture and
Cultural Economy:
|
Exam
ECTS |
7,5 |
Examination form |
Oral exam based on written product
In order to participate in the oral exam, the written product
must be handed in before the oral exam; by the set deadline. The
grade is based on an overall assessment of the written product and
the individual oral performance. |
Individual or group exam |
Oral group exam based on written group
product |
Number of people in the group |
3-5 |
Size of written product |
Max. 10 pages |
|
The group essay is max 2 pages per student.
A group of 3 students can max write 6 pages, a group of 4 students
can max write 8 pages and a group of 5 students can max write 10
pages.
At the oral exam a group must spend max. 10 minutes on their
presentation.
The exam duration is as follows. 5 minutes are allocated per
student, plus 10 minutes for a group presentation, plus 5 minutes
voting and changeover:
3 students: 10 min presentation + 15 minutes + 5 minutes voting =
total 30 mins
4 students: 10 min presentation + 20 minutes + 5 minutes voting =
total 35 mins
5 students: 10 min presentation + 25 minutes + 5 minutes voting =
total 40 mins |
Assignment type |
Written assignment |
Duration |
Written product to be submitted on specified date and
time.
10 min. per student, including examiners' discussion of grade,
and informing plus explaining the grade |
Grading scale |
7-step scale |
Examiner(s) |
Internal examiner and external examiner |
Exam period |
Winter |
Make-up exam/re-exam |
Same examination form as the ordinary exam
Re-examination:
If a student participated in writing the group essay, but was sick
at the time of the oral examination, the re-examination will be
based on a resubmission of the original group essay.
If a student participated in writing the group essay, but did not
pass the oral examination, the student can choose either to
resubmit the original group essay or to write a new, individual
essay within a specified time period.
|
Description of the exam
procedure
Written examinanation assignment: The student groups have seven
days in which to complete their written group essay.
Oral examination Students make a brief group presentation (10
minutes max) of their essay, which is followed by a discussion with
the examiner/s. Students may consult notes while making their
presentation.
|
|
Course content and structure |
The overall aim of the course is to give students an
introduction to the concept of culture and cultural economy - that
is, the study of how culture affects business outcomes. The course
introduces students to major ways in which culture can be
conceptualized in relation to business and the economy in a
European context, and to key ways in which cultural dynamics
play out in a globalising business world.
The aim is to train students to see economic processes and
discourses as cultured, culture-producing and anchored in contexts
that are both stable and changing. We will study two major
ways of looking at culture, namely the essentialist versus the
constructivist approach, and explore how these can be used to
analyse cultural economy issues in a European context. Specific
topics include value and values, nationalism in relation to
business, identity and taste in relation to consumption, and
representation as it manifests in branding and advertising in
different cultural contexts. Empirical examples will be drawn from
the European business context.
|
Teaching methods |
Lectures, workshops and supervision. Some
lectures might be taught in Danish. |
Feedback during the teaching period |
Students receive feedback in the form of i) 30
mins supervision in groups of 3-5 students, with the aim of
providing feedback in dialogue on their work-in-progress practice
assignments; ii) a workshop in which groups receive opponent
feedback from a fellow student group and from the teacher on their
(further developed) work-in-progress practice
assignments. |
Student workload |
Preparation |
124 hours |
Participation |
36 hours |
Exam |
50 hours |
|
Expected literature |
-
Askehave et al. (2009) Culture in a business context. In
Askehave, I. & Norlyk, B. (eds) Meanings & Messages:
Intercultural Business Communication, Århus:
Academica.
-
Bourdieu, P. (1984) The sense of distinction. In
Distinction: A Social Critique of The Judgement Of Taste.
London: Routledge.
-
Corrigan, P. (1998) Chapter 2: Theoretical approaches to
consumption. In The SociologyOfConsumption. London: Sage
-
Linnet, J. T. (2011). Money Can't Buy Me Hygge: Danish
Middle-Class Consumption, Egalitarianism, and the Sanctity of Inner
Space. Social Analysis, 55(2),
21-44.
-
Schwartz, S. "A theory of cultural value orientations:
Explication and applications." International Studies in
Sociology and Social Anthropology 104 (2006):
33.
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