| Learning objectives |
After completing the course students should be
able to:
- Analyze in a detailed manner the Single European Market and
EU's overall context for business.
- Compare, evaluate and discuss the different situations in which
business strategies might find themselves when operating in the
Single European Market.
- Be able to critically and thoroughly define strategies for
businesses in situations of new market openings, as well as to be
able to identify the dilemmas, problems of bottlenecks that might
emerge as a result of changes/frameworks defined in the context of
the European Union context.
- Formulate and answer analytical questions on the basis of the
learning goals above.
|
| Examination |
|
Business and
European Governance:
|
| Exam
ECTS |
7,5 |
| Examination form |
Written sit-in exam on CBS'
computers |
| Individual or group exam |
Individual exam |
| Assignment type |
Written assignment |
| Duration |
4 hours |
| Grading scale |
7-step scale |
| Examiner(s) |
One internal examiner |
| Exam period |
Winter |
| Aids |
Open book: all written and electronic aids,
including internet access
|
| Make-up exam/re-exam |
Same examination form as the ordinary exam
If the number of registered candidates for the make-up
examination/re-take examination warrants that it may most
appropriately be held as an oral examination, the programme office
will inform the students that the make-up examination/re-take
examination will be held as an oral examination
instead.
|
|
| Course content and structure |
|
The course provides an advanced focus on the European Union
context for business strategy and business development. The course
takes the starting point that students have already basic knowledge
of how the European Union works. The European Union regulates and
decides on a wide range of areas that are directly related to the
daily issues for business. These EU regulations and decisions have
to do with specific developments in the Single European Market and
its adjacent policies. They regulate the limits of business
operations as well as new business opportunities in a larger and
harmonized market. With a strong focus on business case studies,
this advanced course gives the students factual knowledge about the
EU legal and policy context for business, and concrete examples of
business strategies, dilemmas, paradoxes and decisions, that are
directly related to this EU context. In so doing, the course covers
the most important contemporary issues for business in the EU, such
as the principles defining the Single European Market, EU
competition policy and law, labour mobility, harmonized product
standards, the Economic and Monetary Union, and other specific
topics of EU governance that are relevant for
business.
|
| Description of the teaching methods |
| The course combines lectures based on the
curriculum of the course, with the use of case method teaching. The
case method is a teaching method extensively used in top business
schools, and stimulates active learning of the students through
interaction and feed-back. The case method teaching will be
directly done with all students in the class, and will be an active
and feed-back based teaching method with all students in
interaction with the teacher. The teacher will use different
IT-based tools to support this feed-back and interaction. The
students have to read the case before attending class. During
class, the case will be analyzed and discussed in detail. This
method will help the students building up some important and strong
analytical competences with strong strategic component. It will
allow them to understand the complexity of the context in which
business operate today, and in particular the opportunities and
challenges offered by the single market and other central aspects
of the EU. |
| Feedback during the teaching period |
| The students will get feedback during the class,
particularly during the sessions about business cases. The teachers
will also actively use IT-tools for new forms of interaction and
feedback to the students during class ("socrative" and
similar). The teachers will be available in their office hours, if
the students need feedback or have specific questions related to
the content of the course. |
| Student workload |
| Preparation - reading literature for lectures and cases |
140 hours |
| Actively attending lectures |
35 hours |
| Actively discussing and working on cases during class |
20 hours |
|
| Further Information |
|
Note: This course will be offered for the first
time in Autumn 2018
|
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