2019/2020 BA-BSTHO1001U Service Management Foundations: Tourism and Hospitality
| English Title | |
| Service Management Foundations: Tourism and Hospitality |
Course information |
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| Language | English |
| Course ECTS | 7.5 ECTS |
| Type | Mandatory |
| Level | Bachelor |
| Duration | One Semester |
| Start time of the course | Autumn |
| Timetable | Course schedule will be posted at calendar.cbs.dk |
| Study board |
Study Board for BSc in Service
Management
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| Course coordinator | |
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| Teachers:
Ana Maria Munar (MPP) |
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| Last updated on 28-06-2019 | |
Relevant links |
| Learning objectives | ||||||||||||||||||||||
In order to be awarded the highest grade (12) the
student would have to fulfill the following course objectives:
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| Course content, structure and pedagogical approach | ||||||||||||||||||||||
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The course presents key concepts and foundations of one of the following fields: (1) tourism and hospitality, (2) arts and culture, and (3) service innovation. Each field represents the study focus for one of the three specializations in the SEM program. The course provides a succinct yet comprehensive introduction to each specialization and field of study, by giving a general overview of service industries and their development. The course discusses the importance of services in the context of each field of study (see 1, 2, 3 above). |
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| The course includes lectures, guest speakers and interactive class sessions. | ||||||||||||||||||||||
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| Expected literature | ||||||||||||||||||||||
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Tourism: Inkson, C. & Minnaert, L. (2012). Tourism Management: An Introduction. London: Sage.
Please note, minor changes may occur. The teacher will upload the final reading list to CBS Canvas two weeks before the course starts. |
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