English   Danish

2020/2021  BA-BBLCO1156U  Business Project (Area Specific Report)

English Title
Business Project (Area Specific Report)

Course information

Language English
Course ECTS 15 ECTS
Type Mandatory
Level Bachelor
Duration One Semester
Start time of the course Autumn
Timetable Course schedule will be posted at calendar.cbs.dk
Min. participants 1
Max. participants 50
Study board
Study Board for BSc and MSc in Business, Language and Culture, BSc
Course coordinator
  • Magali Gravier - Department of Management, Society and Communication (MSC)
Main academic disciplines
  • Globalisation and international business
  • Methodology and philosophy of science
  • Language
Teaching methods
  • Face-to-face teaching
Last updated on 12-06-2020

Relevant links

Learning objectives
  • Reproduce basic theoretical knowledge on qualitative methods;
  • Justify the choice and use of one or several qualitative method(s) for a given research project, including the suitability of this choice given the research question and theoretical framework;
  • Collect suitable empirical data following the constraints of a chosen qualitative method in one of the three languages taught in the BLC programme (French, German or Spanish);
  • Analyse the data in order to answer the research question and present it in a research project;
  • Critically reflect on the method used for the project in order to explain what worked and what didn’t work as expected from the point of view of methods
Area Specific Report:
Exam ECTS 15
Examination form Home assignment - written product
Individual or group exam Individual exam
Size of written product Max. 20 pages
Each student will have to use at least one of the three methods presented in class for his/her project. The data collected must be in one of the three languages of the BLC programme (French, German, or Spanish)
Assignment type Project
Duration Written product to be submitted on specified date and time.
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Winter, The project can be written in either in English (17 pages plus a 3 page abstract in the second language) or in the second language (17 pages plus a 3 page abstract in English).
Make-up exam/re-exam
Same examination form as the ordinary exam
Course content, structure and pedagogical approach

The course aims at giving students learning business and languages practical training in qualitative methods for the purpose of investigating business contexts in one of the foreign languages of the BLC programme (French, German or Spanish).


Three main qualitative methods will be presented: 1) interviews (in particular semi-structured and with questionnaires), 2) participant observation, and 3) document/archival work. The course combines theoretical teaching and a hands-on implementation in the form of a project with supervision. Emphasis will be put on the different methodological steps from the choice of the research question and theoretical framework, to the choice of one or several suitable methods of collection of data, the collection of data itself and the analysis of the data collected with the aim to answer the chosen research question.

Description of the teaching methods
Lectures, supervision hours, personal work on own project.
At the end of each lecture, an additional hour will be offered, on a voluntary basis, during which students will be introduced to the use of Citavì, which is a software for referencing and knowledge management.This 3d hour will offer students the opportunity to start working on their project, while learning how to use the programme. Students are strongly encouraged to attend this additional hour.
Feedback during the teaching period
Feed back in class but mostly during supervision hours.
Student workload
Lectures 12 hours
Preparation 110 hours
Supervision 4 hours
Exam 286 hours
Expected literature

To be found by students.

Last updated on 12-06-2020