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2021/2022  KAN-CKOMV1710U  International Corporate Public Policy & Lobbyism

English Title
International Corporate Public Policy & Lobbyism

Course information
Language English
Course ECTS 7.5 ECTS
Type Elective
Level Full Degree Master
Duration One Quarter
Start time of the course Second Quarter
Timetable Course schedule will be posted at calendar.cbs.dk
Max. participants 50
Study board
Study Board for BSc/MSc in Business Administration and Organizational Communication, MSc
Course coordinator
  • Co-coordinator
    Anne Vestergaard - Department of Management, Society and Communication (MSC)
  • Lars Dyrhagen - Department of Management, Society and Communication (MSC)
Main academic disciplines
  • Globalisation and international business
  • Communication
  • Political Science
Teaching methods
  • Blended learning
Last updated on 09-06-2021

Relevant links
Learning objectives
Likely public policy will become a factor in your future career. There is no exemption to any product or service that is not directly or indirectly regulated. You might want to become an international lobbyist. Or perhaps you like to learn how to work with public policy professionals to accomplish organizational goals effectively? Maybe, your future is to work in an NGO working against private sector engagement in politics or as a member of the media or the academic community who observes lobbyism?

This course will help you to:
  • Be familiar with theories regarding lobbyism, influence and power.
  • Demonstrate knowledge about the dynamics between actors within a business, public policy, civil society, academia and media.
  • Analyze cases and situations of international corporate public policy and lobbyisms' implications to participating actors within business, public policy, civil society, academia and media.
  • Assess public policy interventions on businesses in local, national and international contexts.
Course prerequisites
This course focuses on interactions between the private sector and actors involved in shaping public policies. Your interest in politics will help you relate to the course. Some knowledge about political institutions at national or international levels will help you succeed in this course.
Examination
International Corporate Public Policy & Lobbyism:
Exam ECTS 7,5
Examination form Home assignment - written product
Individual or group exam Individual exam
Size of written product Max. 15 pages
Assignment type Case based assignment
Duration 2 weeks to prepare
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Winter
Make-up exam/re-exam
Same examination form as the ordinary exam
If you fail the ordinary exam, the course coordinator chooses whether you will have to hand in a revised product for the re-take or a new project.
Course content, structure and pedagogical approach

In recent years, more companies operating across national borders are employing an increasing number of in-house lobbyists and public policy professionals to support organizational goals.

 

The emergence of Corporate Public Policy & Lobbyism raises several dilemmas we will discuss throughout the course:

 

  • Strategic internal and external value creation: What are successful lobbying activities, and how are such activities measured?

 

  • Culture & communication: What are the cultural factors determining the failure or success of lobbyism?

 

  • Ethics, power & democracy: Who benefits from public policy interventions and are the rules of political engagement serving the public's interests?

 

  • Management & organizational integration: How are corporate public policy professionals supported or hindered from working effectively with colleagues in other departments within the company?

 

This course will challenge your practical and intellectual senses. Practically, you will learn how to create an effective international lobby plan as you will learn the dos and don'ts from real-life cases. And intellectually, you will be part of course not afraid of asking the big questions starting with "why" and "how" without definite answers. 
Description of the teaching methods
The course offers you a mix of learning in-class, online and offline. Be prepared for interactions and active engagement as this course is not for the student who prefers to hide.
Feedback during the teaching period
We will work with prepared and spontaneous feedback in three forms: Student-to-student, student-to-teacher and teacher-to-student.
Student workload
Lectures and workshops 35 hours
Preparation (studying for lectures and workshops) 91 hours
Exam preparation 80 hours
Expected literature

The course draws on literature from management, political science and economics that will sharpen your academic and theoretical competence. And real-life cases will challenge you to put your knowledge at play in practice.
Last updated on 09-06-2021