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2022/2023  KAN-CCMVI2131U  Emerging Markets and Global Strategy

English Title
Emerging Markets and Global Strategy

Course information

Language English
Course ECTS 7.5 ECTS
Type Elective
Level Full Degree Master
Duration Summer
Start time of the course Summer
Timetable Course schedule will be posted at calendar.cbs.dk
Max. participants 60
Study board
Study Board for MSc in Economics and Business Administration
Course coordinator
  • Peter Gammeltoft - Department of International Economics, Goverment and Business (EGB)
Andrei Panibratov, EMLV Business School, Léonard de Vinci Pôle Universitaire, Paris.
Peter Gammeltoft, Department of International Economics, Government and Business, Copenhagen Business School (pg.egb@cbs.dk).
Main academic disciplines
  • Globalisation and international business
Teaching methods
  • Face-to-face teaching
Last updated on 30/01/2023

Relevant links

Learning objectives
  • Explain concepts, theories and methods that are central to the phenomenon and development of emerging markets and global strategy
  • Analyze the factors that affect economic and institutional development in emerging markets and the strategies of global firms
  • Examine the strengths and weaknesses of the theories in the course on the basis of cases as well as contemporary developments
  • Operationalize concepts pertaining to emerging markets and global strategy, using relevant data sources and indicators
  • Independently analyze issues pertaining to emerging markets and global strategy deriving from the theories, concepts as well as empirical evidence
Emerging Markets and Global Strategy:
Exam ECTS 7.5
Examination form Home assignment - written product
Individual or group exam Individual exam
Size of written product Max. 15 pages
Assignment type Project
Duration Written product to be submitted on specified date and time.
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Summer, Written in parallel with the course
Make-up exam/re-exam
Same examination form as the ordinary exam
First retake: 72 hour home assignment, max 10 pages, new exam question.

Second retake (3rd attempt): The second retake is always an online oral exam (20 minutes online oral exam with no preparation time) with one internal examiner and an internal co-examiner.
Course content, structure and pedagogical approach

This course consists of a comprehensive overview of emerging economies, and in-depth discussion of global strategy implemented by MNCs in emerging markets and by emerging market firms. It also examines central concepts relevant to the main theme, including the institutional environment, competitive advantages and organizational capabilities, innovation and absorptive capacity, migration and diaspora, political ties, and populism. The course is based on discussion of the variety of theories, concepts, information, and evidences pertaining to emerging markets. During the course, we draw on cases and data to illustrate challenges, strategies, and dilemmas from the perspective of firms and of governments, in the broader global economic and political environment. The course considers development and challenges associated to emerging economies (including Covid-19 pandemic, superpower rivalry, economic sanctions, and Russia-Ukraine conflict) that affect global strategy.

The organization of the course reflects the most important historical, economic, institutional, managerial, and political perspectives of emerging markets, with global strategy being the core focus. The course is organized in the following manner.

Part 1 provides the terminology and define the context for emerging markets and global strategy, and hence provide the foundation for the whole course.

Part 2 presents the evolutionary theoretical perspective regarding global strategy. Part 3 is devoted to a thorough illustration of the global strategy of BRICS economies and firms. Along with providing an overall picture of each country’s global integration, we describe the strategies of emerging market firms.

Part 4 discusses concepts and practices on how emerging markets expand abroad for nonmarket reasons. Taken together, these four parts provide a general understanding and specific highlights of the emerging markets and strategy they implement globally.

Description of the teaching methods
This course employs a mix of lectures and exercises. Lectures will cover core concepts and theories in emerging markets and global strategy and students participate in interactive discussions. Integrative cases, data and reports will be discussed during the lectures to illustrate the applicability of the concepts and theories introduced in lectures. As part of the lectures, students will also work in smaller groups to focus on the applicability of the theories and concepts based on data as well as cases.
Feedback during the teaching period
Students will receive feedback continuously during the lectures based on their questions. Furthermore, the exercises allow for more in-depth feedback, since the groups are smaller. Students will receive feedback in class on their exam project designs.
Student workload
Preliminary assignment 10 hours
Lectures 33 hours
Preparation time (readings, group work etc.) 115 hours
Exam (incl. preparation for the exam ) 50 hours
Further Information

This is a short 3-weeks course


Preliminary Assignment: The course coordinator uploads Preliminary Assignment on Canvas at the end of May. It is expected that students participate as it will be included in the final exam, but the assignment is without independent assessment & grading.


Course and exam timetable is/will be available on  https://www.cbs.dk/en/study/international-summer-university/courses-and-exams


We reserve the right to cancel the course if we do not get enough applications. This will be communicated on  https://www.cbs.dk/en/study/international-summer-university/courses-and-exams in start March.

Expected literature
  • Panibratov, A. International Strategy of Emerging Market Firms: Absorbing Global Knowledge and Building Competitive Advantage, New York: Routledge, 2017.
  • Supplementary articles and cases, available through Canvas
Last updated on 30/01/2023