• Be familiar with theories regarding international lobbying, influence and power.
• Demonstrate knowledge about the dynamics between actors within a business, government, civil society, academia and media.
• Analyze cases and situations of international lobbying and corporate public policy and their implications to participating actors within business, government, civil society, academia and media.
• Assess public policy interventions of governments on businesses in local, national and international contexts.

In recent years, more companies operating across national borders are employing an increasing number of in-house lobbyists and public policy professionals to support organizational goals.

The emergence of International Lobbying raises several dilemmas we will discuss throughout the course:

• Strategic internal and external value creation: What are successful lobbying activities, and how are such activities measured?

• Culture & communication: What are the cultural factors determining the failure or success of lobbyism?

• Ethics, power & democracy: Who benefits from public policy interventions and are the rules of political engagement serving the public's interests?

• Management & organizational integration: How are corporate public policy professionals supported or hindered from working effectively with colleagues in other departments within the company?

This course will challenge your practical and intellectual senses. Practically, you will learn how to create an effective international lobby plan as you will learn the dos and don'ts from real-life cases. And intellectually, you will be part of course not afraid of asking the big questions starting with "why" and "how" without definite answers. 

Online - and without payment - you will able to access almost all of the course syllabus from the CBS Library website.

The course draws on literature from management, political science and economics that will sharpen your academic and theoretical competence. Real-life cases will challenge you to put your knowledge at play in practice.

The course is organized around five blocks:

INTRO & THE BASICS 

• Fukuyama F. (2018) What’s Wrong with Public Policy Education. The American Interest, August 1, 2018.

• Botterill, L.C. and Fenna A. (2019). Studying public policy (chapter 2). Interrogating Public Policy Theory, p.12-24.

THE PUBLIC POLICY ANALYSIS

• Weimer, D. L. & Vining, A. R. (2017). What is Policy Analysis? Policy analysis: Concepts and practice. Sixth edition. Routledge. Chapter 2, pp. 30-41.

• Varone, F.; Hill, M.; Knoepfel, P.; Larrue, C. (2011). Public Policy. Public policy analysis. Chapter 2, p. 21-37.

THE LOBBYING STRATEGY

• Woll, C. (2007). Leading the Dance? Power and Political Resources of Business Lobbyists. Journal of public policy, 2007-05, Vol.27 (1), p.57-78.

• Zhilong Tian ; Hafsi, Taïeb ; Wei Wu. (2007). Institutional determinism and political strategies: an empirical investigation. Business and Society, 48, pp. 284 – 325.

• Frynas, J.G. and Mellahi, K. (2003). Political risks as firm‐specific (dis)advantages: evidence on transnational oil firms in Nigeria. Thunderbird International Business Review, 45, pp. 541 – 565.

ETHICS & TRANSPARENCY

• Hamilton, J. B; Hoch, D. (1997). Ethical Standards for Business Lobbying: Some Practical Suggestions. Business ethics quarterly, Vol.7 (3), p.630-129.

• LaPira, T M; Thomas, H. F (2014). Revolving door lobbyists and interest representation. Interest groups & advocacy, Vol.3 (1), p.4-29.

THE STAKEHOLDER IDENTIFICATION 

• Mitchell, RK; Agle, BR; Wood, DJ. (1997). Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of Who and What Really Counts. The Academy of Management review, Vol.22 (4), p.853-886.