Learning objectives |
After successful completion of this course, you
will be able to
- understand and explain key concepts of entrepreneurship.
- relate and apply relevant perspectives, theories, and concepts
of entrepreneurship and innovation to service contexts.
- identify and critically reflect upon your own approach to
entrepreneurship and innovation in service contexts.
- identify a suitable case for your 2nd year project and draw
upon relevant theories to analyze the case.
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Examination |
Entrepreneurship & Service Innovation, 2nd Year
Project:
|
Exam
ECTS |
7,5 |
Examination form |
Oral exam based on written product
In order to participate in the oral exam, the written product
must be handed in before the oral exam; by the set deadline. The
grade is based on an overall assessment of the written product and
the individual oral performance, see also the rules about
examination forms in the programme regulations. |
Individual or group exam |
Individual oral exam based on written group
product |
Number of people in the group |
3-4 |
Size of written product |
Max. 25 pages |
|
The size of the project is max. 20 pages for 3
students, and max. 25 pages for 4 students. |
Assignment type |
Project |
Release of assignment |
Subject chosen by students themselves, see
guidelines if any |
Duration |
Written product to be submitted on specified date and
time.
20 min. per student, including examiners' discussion of grade,
and informing plus explaining the grade |
Grading scale |
7-point grading scale |
Examiner(s) |
Internal examiner and external examiner |
Exam period |
Summer |
Make-up exam/re-exam |
Same examination form as the ordinary exam
If the student has participated in
the written group project for the ordinary exam, but didn't
attend the oral exam, the re-examination is conducted on the basis
of the group project that has already been handed in.
However, a copy of the project for the ordinary exam MUST be handed
in for the re-exam within a specified time.
If the student has participated in the written group project for
the ordinary exam, but not passed the oral exam, the re-exam is
normally conducted on the basis of a revised version of the project
that has already been handed in. However, the student may choose to
hand in a new, individual project within a specified time.
NB! The student must clearly state at the frontpage of the project,
if the project has been REVISED, or if the student has chosen to
hand in a NEW PROJECT.
If the student has not participated in the written group project,
the student may participate in the oral re-examination, if the
student hands in an individual project within a specified time.
The student cannot claim supervision hours in connection with the
retake/ reexam.
|
Description of the exam
procedure
The final exam is a 2nd year project group exam, based on a
written group project and an individual oral exam. The project is
based on theoretical perspectives, concepts, and methods covered in
this course, as well as relevant method courses in the
programme.
You will work with a research question related to
entrepreneurship & service innovation. As a group, you are
expected to identify and refine your research question. The project
will be evaluated in terms of academic content, structure and
presentation (academic writing skills). The use of Generative AI
tools or apps is not allowed for this exam.
After submitting the written group project, each student will
take an individual oral exam. The oral exam will focus on your
group project and your ability to relate it to relevant theories
and models from the course.
Your final grade will be based on a combined assessment of the
group project and your individual performance in the oral
exam.
|
|
Course content, structure and pedagogical
approach |
Entrepreneurship involves starting and managing new ventures and
is essential to our economy and society. For service management,
entrepreneurship is equally relevant for all three profiles.
Entrepreneurship means putting novel ideas into practice and
build a business around it. Simple as it may sound, entrepreneurial
journeys are fragile, as entrepreneurs face numerous challenges
when trying to create new markets for their products and services
during technological, managerial and demographic transitions. To
succeed, entrepreneurs must build effective organizations that are
capable of meeting customers’ needs and of anticipating and
responding to emergent demands. The course provides students with
conceptual frameworks and practical knowledge to reflect critically
on conditions for entrepreneurial success with specific emphasis on
the leadership dimension of service innovation. The course combines
theoretical knowledge and case studies that can be used as
inspiration and provide tools to be applied in developing
entrepreneurial business plans. The course will end with the 2nd
year project, where students are expected to develop and present
entrepreneurial plans around ideas for service development and
provide arguments for their business relevance.
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Research-based teaching |
CBS’ programmes and teaching are research-based. The following
types of research-based knowledge and research-like activities are
included in this course:
Research-based knowledge
Research-like activities
- Development of research questions
- Data collection
- Analysis
- Discussion, critical reflection, modelling
- Activities that contribute to new or existing research
projects
- Students conduct independent research-like activities under
supervision
|
Description of the teaching methods |
The course is based on lectures and integrated
interactive exercises, which include text work, case discussions,
group work, and brief student presentations. Students are expected
to be well prepared for class. This will include reading book
chapters and articles and engaging with online materials. |
Feedback during the teaching period |
Teachers provide continuous feedback during
lectures and interactive exercises. Students receive collective
feedback during class and individual feedback on assignments
(usually via Canvas). Feedback is given partly based on evaluation
criteria similar to those you are assessed by in the final
exam-presentation. It is the student´s responsibility to book time
for this type of feedback with your teacher. |
Student workload |
Programme-wide lectures on entrepreneurship |
9 hours |
Profile-specific lectures and interactive exercises |
29 hours |
Preparing for classes (2.25h per 1h teaching) |
85 hours |
Writing the 2nd year project and examination |
83 hours |
|
Expected literature |
- Lounsbury, M., & Crumley, E. T. (2007). New practice
creation: An institutional perspective on innovation.
Organization Studies, 28(7), 993-1012.
- Lounsbury, M., & Glynn, M. A. (2019). Cultural
entrepreneurship: A new agenda for the study of entrepreneurial
processes and possibilities. Cambridge.
- Ruef, M., & Lounsbury, M. (2007). Introduction: The
sociology of entrepreneurship. In The sociology of
entrepreneurship (pp. 1-29). Emerald.
-
Shepherd, D. A., Mcmullen, J. S., & Ocasio, W. (2017). Is
that an opportunity? An attention model of top managers'
opportunity beliefs for strategic action. Strategic Management
Journal, 38(3), 626-644.
- Sorenson, O., & Thornton, P. H. (Eds.). (2025). De Gruyter
Handbook of Sociology of Innovation and Entrepreneurship. Berlin:
De Gruyter.
- Thornton, P. H. (1999). The sociology of entrepreneurship.
Annual Review of Sociology, 25(1),
19-46.
A detailed reading list will be announced on
Canvas.
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