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2026/2027  BA-BDMAO1024U  Economics in the Digital Age

English Title
Economics in the Digital Age

Course information
Language English
Course ECTS 7.5 ECTS
Type Mandatory (also offered as elective)
Level Bachelor
Duration One Semester
Start time of the course Spring
Timetable Course schedule will be posted at calendar.cbs.dk
Study board
Study Board for Service and Markets
Programme BSc in Digital Management
Course coordinator
  • Moira Daly - Department of Economics (ECON)
Main academic disciplines
  • Managerial economics
  • Economics
Teaching methods
  • Face-to-face teaching
Last updated on 28-05-2026

Relevant links
Learning objectives
To achieve the grade 12, the student should meet the following learning objectives with no or only minor mistakes or errors:
  • Understand Key Economic Concepts: Build a solid foundation in fundamental microeconomic principles, including supply and demand, market equilibrium, elasticity, and the behavior of consumers and firms.
  • Analyze Market Structures: Explore various market structures—such as perfect competition, monopoly, and oligopoly—and understand their impact on pricing, output, and efficiency across different industries.
  • Apply Economic Theory to Real-World Issues and Policy: Utilize economic models and concepts to analyze real-world issues, including government policies, externalities, and the effects of digitalization on markets and business practices. Critically assess the welfare implications to form well-founded recommendations.
  • Critically Evaluate Economic Analysis, Including AI-Generated Outputs: Develop the ability to assess economic outputs, including those generated by AI, by identifying potential flaws in model assumptions, data quality, and logical reasoning.
Examination
Economics in the Digital Age:
Exam ECTS 7,5
Examination form Written sit-in exam on CBS' computers
Individual or group exam Individual exam
Assignment type Written assignment
Duration 4 hours
Grading scale 7-point grading scale
Examiner(s) One internal examiner
Exam period Summer
Aids Limited aids, see the list below:
The student is allowed to bring
  • USB key for uploading of notes, books and compendiums in a non-executable format (no applications, application fragments, IT tools etc.)
  • Any calculator
  • In Paper format: Books (including translation dictionaries), compendiums and notes
The student will have access to
  • Advanced IT application package
Make-up exam/re-exam
Same examination form as the ordinary exam
The number of registered candidates for the make-up examination/re-take examination may warrant that it most appropriately be held as an oral examination. The programme office will inform the students if the make-up examination/re-take examination instead is held as an oral examination including a second examiner or external examiner.
Description of the exam procedure

The use of Generative AI (GenAI) tools or apps is not allowed for this exam.
Course content, structure and pedagogical approach

This course provides an introduction to the principles of microeconomics, focusing on how individuals, households, and firms make decisions in a world of limited resources. The course emphasizes the application of economic theory to real-world issues, providing a solid foundation for understanding how individuals and firms make decisions, interact in markets, and respond to policy changes. Topics include the analysis of various market structures (perfect competition, monopoly, and oligopoly), the role of government in addressing market failures, and the impact of government policies on markets. Additionally, the course covers issues such externalities and public goods, with an emphasis on understanding economic decision-making and the trade-offs that arise in everyday life. The models and concepts explored in this course can also be applied to understand the economic impacts of digitalization, including its effects on markets, business strategies, and consumer behavior. By the end of the course, students will gain a clear understanding of how economic forces shape the choices of individuals and society in both traditional and digital economies.
Research-based teaching
CBS’ programmes and teaching are research-based. The following types of research-based knowledge and research-like activities are included in this course:
Research-based knowledge
  • Classic and basic theory
  • New theory
  • Teacher’s own research
  • Methodology
  • Models
Research-like activities
  • Development of research questions
  • Analysis
  • Discussion, critical reflection, modelling
Description of the teaching methods
Lectures and workshops based on exercices.
Feedback during the teaching period
Students will receive feedback via several mechanisms:
• During the in-class exercises when solutions are presented
• In the workshops when exercises are presented by groups and discussed
Student workload
Lectures 30 hours
Workshops 10 hours
Preparation for class 60 hours
Preparation for the workshops 30 hours
Preparation for the exam 76 hours
Further Information

Minor changes may occur to this course description until 30 June.

Expected literature

Microeconomics; by N. Gregory Mankiw/Mark P. Taylor. With online learning platform MindTap
Last updated on 28-05-2026