2016/2017 KAN-CIBCV2059U Managing Knowledge, Communication and Innovation using Social Media
English Title | |
Managing Knowledge, Communication and Innovation using Social Media |
Course information |
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Language | English |
Course ECTS | 7.5 ECTS |
Type | Elective |
Level | Full Degree Master |
Duration | One Semester |
Start time of the course | Autumn |
Timetable | Course schedule will be posted at calendar.cbs.dk |
Min. participants | 30 |
Max. participants | 80 |
Study board |
Study Board for Master of Arts (MA) in International Business
Communication in English
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Course coordinator | |
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Main academic disciplines | |
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Last updated on 18-02-2016 |
Learning objectives | ||||||||||||||||||||||
To achieve the grade 12, students should meet the
following learning objectives with no or only minor mistakes or
errors: An excellent project must comprise or relate the
application of theories, concepts or technologies that have been
taught in the course.
The project report should relate to the practices and management of knowledge work, communication and innovation by organizations; or the usage, adoption or implementation of social media in a specific application domain.
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Course prerequisites | ||||||||||||||||||||||
master level students. | ||||||||||||||||||||||
Examination | ||||||||||||||||||||||
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Course content and structure | ||||||||||||||||||||||
The effective management of knowledge work is key for innovation and competitiveness in a globalized business society. Social Media in form of wikis, blogs, social networks have changed the way people interact, communicate and do business . The course provides an overview of how novel technologies (in particular tools such as wikis, blogs, or enterprise social networks applications) can be used to communicate, innovate and manage knowledge.
Furthermore, the course uses an extensive body of research and theories to show how management of knowledge in organizations relates to work practices, motivations, attitudes and behaviours of knowledge workers. The course will provide a fundamental coverage of the following topics:
During the course, you are expected to identify, read, and discuss at least 1-2 research articles relevant to the course, related to a topic of interest. You will present these articles within the class discussions or using social media.
Group work is encouraged for data collection and preliminary research on a selected topic. Furthermore you should present /or (at least upload) a short oral group presentation based on an uploaded ppt presentation of your selected topic prior to the exam. More details will be provided during the course. |
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Teaching methods | ||||||||||||||||||||||
The course will draw upon a substantial body of research, present cases, give examples of real-life practices and involve areas of knowledge relevant to the students. Teaching methods will include lectures, discussions of case studies and hands-on project work as well as presentations by students of home assignments. | ||||||||||||||||||||||
Student workload | ||||||||||||||||||||||
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Expected literature | ||||||||||||||||||||||
Newell, S., Robertson, M., Scarbrough, H., Swan, J. (eds.): Managing Knowledge Work and Innovation. Palgrave Macmillan (2009) Razmerita, L., Wren, G., & Jain, L. (Eds.). (2016). Innovations in Knowledge Management: The impact of social media, semantic web and cloud computing: Springer. Razmerita, L., Kirchner, K., & Sudzina, F. (2009). Personal Knowledge Management: The Role of Web 2.0 tools for managing knowledge at individual and organisational levels. Online Information Review, 33(6), 1021-1039. McAfee, A. P. (2006). Enterprise 2.0: The dawn of emergent collaboration. Mit Sloan Management Review, 47(3), 21-28. Kirchner, K., Razmerita, L., & Sudzina, F. (2008). New Forms of Interaction and Knowledge Sharing on Web 2.0. In E. D. Miltiadis Lytras, Patricia Ordonez De Pablo (Ed.), Web2.0: The Business Model (pp. 21-37). USA: Springer Science and Business Media. Marks, P., Polak, P., McCoy, S., & Galletta, D. (2008). Sharing knowledge. Commun. of the ACM, 51(2), 60-65. Von Krogh, G. (2012). How does social software change knowledge management? Toward a strategic research agenda. The Journal of Strategic Information Systems, 154-164. Andriole, S. J. (2010). Business Impact of Web 2.0 Technologies. Communications of the ACM, 53(12), 67-79. Razmerita, L., Kirchner, K., & Nabeth, T. (2014). Social Media In Organizations: Leveraging Personal and Collective Knowledge Processes. Journal of Organizational Computing and Electronic Commerce, 24(1), 74-93.
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