2017/2018 BA-BIMKO1015U Global English and Intercultural Communication
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Global English and Intercultural Communication |
Course information |
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Language | English |
Course ECTS | 7.5 ECTS |
Type | Mandatory |
Level | Bachelor |
Duration | One Semester |
Start time of the course | Autumn |
Timetable | Course schedule will be posted at calendar.cbs.dk |
Study board |
Study Board for BA in Intercultural Marketing
Communication
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Course coordinator | |
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Main academic disciplines | |
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Last updated on 27-06-2017 |
Relevant links |
Learning objectives | ||||||||||||||||||||||||
To achieve the grade 12, students should meet the
following learning objectives with no or only minor mistakes or
errors: Demonstrate knowledge of basic definitions of culture,
intercultural communication & global English.
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Examination | ||||||||||||||||||||||||
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Course content and structure | ||||||||||||||||||||||||
The aim of this course is twofold: 1. to develop your awareness and understanding of culture’s impact on communication and 2. to increase your understanding of English as a global language in professional business contexts.
This course exposes students to key intercultural communication
theories and research, including how cultural background influences
cognition, behavior, verbal and non-verbal communication.
Particular emphasis is placed on the use of global English or
English as a lingua franca (ELF) in business contexts, including
how speakers of English from various English language circles
communicate with each other and how noise, accents, jargons, and
dialects can also influence communication. Self-awareness is also
promoted through the course through case-based learning and
reflections, including the role that English plays in Danish
society and how the experience of learning English as a second
language varies across cultural contexts.
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Teaching methods | ||||||||||||||||||||||||
This course integrates educational tools from a
variety of contexts, including
1. major theoretical research from global English & Intercultural Communication studies 2. practice-based articles, news stories, and audio/visual clips regarding the use of English in global business contexts 3. case-based learning to give students a chance to apply new knowledge to business cases Students are expected to actively contribute to course lectures, especially as our own classroom will serve as a global English laboratory. The class combines lectures, class sessions facilitated by student groups, discussions, and case assignments. |
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Feedback during the teaching period | ||||||||||||||||||||||||
Students have 2 optional assignments during the semester, for which they will receive written and / or oral feedback in preparation for the final exam. | ||||||||||||||||||||||||
Student workload | ||||||||||||||||||||||||
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