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Course Content, Structure, and Pedagogical
Approach:
The modern tradition of studying and working with entrepreneurship
has grown from an analogue understanding of business rooted in
traditional production and services. Today, the advancement of
digital technologies allows for a new type of entrepreneurship,
digital entrepreneurship ranging from digital services such as
search engines, software, social media and streaming services over
powerful components that make up the backbone of AI engines to the
very same AI engines and games. Digital entrepreneurship ranges
from modest one-person companies to fast-growing digital giants
reaching the coveted 1 trillion USD company value. Yet, our
understanding of what digital entrepreneurship is lacking. This
course explores differences and similarities between digital and
analogue entrepreneurship
From here, we tune in on central topics in digital
entrepreneurship, such as scaling, funding, managing the
accelerated pace in development and rapid growth when digital
services take off. We explore the newest literature and look at the
latest practices and cases. This course is connected to the
second-year project.
The course will cover:
- An introduction to entrepreneurship, both as a theoretical
discipline and a practice.
- Recent developments in entrepreneurship theory and practice and
their implications for service management.
- Challenges in entrepreneurial practice, including
socio-economic factors, access to finance and risk-taking.
- The role of entrepreneurship in managing digital
services.
By the end of the course, students will:
- Understand the role of entrepreneurship in society and the
global economy, particularly for managing digital services.
- Be able to select and apply relevant theories of
entrepreneurship to cases.
- Be able to identify entrepreneurial potential and deal with
challenges for entrepreneurial practice.
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- Shepherd, D. A., & Patzelt, H. (2017). The new field of
sustainable entrepreneurship: Studying entrepreneurial action
linking “what is to be sustained” with “what is to be
developed.” Entrepreneurship Theory and Practice,
41(1), 1–26.
- Nambisan, S. (2017). Digital entrepreneurship: Toward a digital
technology perspective of
entrepreneurship. Entrepreneurship Theory and
Practice, 41(6), 1029–1055.
- Autio, E., Nambisan, S., Thomas, L. D. W., & Wright, M.
(2018). Digital affordances, spatial affordances, and the genesis
of entrepreneurial ecosystems. Strategic Entrepreneurship
Journal, 12(1), 72–95.
- Steininger, D. M. (2019). Linking information systems and
entrepreneurship: A review and agenda for IT-associated and digital
entrepreneurship research. Information Systems
Journal, 29(2), 363–407.
- Srinivasan, A., & Venkatraman, N. (2018). Entrepreneurship
in digital platforms: A network-centric view. Strategic
Management Journal, 39(3), 937–963.
- Wirtz, B. W., Weyerer, J. C., & Sturm, B. J.
(2020). The impact of digital transformation on service
management: Insights from the public sector. Journal of
Service Management, 31(4), 637–657.
- Huang, J., Henfridsson, O., Liu, M. J., & Newell, S.
(2017). Growing on steroids: Rapidly scaling the user base of
digital ventures through digital innovation. MIS
Quarterly, 41(1), 301–314.
- Cennamo, C., & Santaló, J. (2019). Generative appropriation
in platform ecosystems: The role of digital innovation in scaling
strategies. Journal of Business Research, 103,
483–493.
- Drover, W., Busenitz, L., Matusik, S., Townsend, D., Anglin,
A., & Dushnitsky, G. (2017). A review and road map of
entrepreneurial equity financing research: Venture capital,
corporate venture capital, angel investment, crowdfunding, and
accelerators. Journal of Management, 43(6),
1820–1853.
- Bellavitis, C., Filatotchev, I., Kamuriwo, D. S., &
Vanacker, T. (2017). Entrepreneurial finance: New frontiers of
research and practice. Venture Capital, 19(1-2),
1–16.
- Ojala, A. (2016). Business models and opportunity creation: How
IT enables digital entrepreneurship. Journal of Business
Research, 69(2), 890–896.
- Li, L., Su, F., Zhang, W., & Mao, J.-Y. (2018). Digital
transformation by SME entrepreneurs: A capability
perspective. Information Systems Journal, 28(6),
1129–1157.
- Acs, Z. J., Szerb, L., & Autio, E. (2016). Global
entrepreneurship and development index: The role of digital
entrepreneurship. Small Business Economics, 47(1),
13–28.
- Autor, D. H., Levy, F., & Murnane, R. J. (2017). The impact
of digital technologies on labor markets and economic
inequality. American Economic Review, 107(5),
131–136.
- Huang, M.-H., & Rust, R. T. (2021). A strategic
framework for artificial intelligence in
marketing. Journal of the Academy of Marketing
Science, 49(1), 30–50.
- Gomber, P., Kauffman, R. J., Parker, C., & Weber, B. W.
(2018). On the fintech revolution: Interpreting the forces of
innovation, disruption, and transformation in financial
services. Journal of Management Information Systems,
35(1), 220–265.
- George, G., Merrill, R. K., & Schillebeeckx, S. J. D.
(2021). Digital sustainability and entrepreneurship: How digital
innovations are helping tackle climate change and sustainable
development. Entrepreneurship Theory and Practice,
45(5), 999–1027.
- Zahra, S. A., & Wright, M. (2016). Understanding the social
role of entrepreneurship. Journal of Management
Studies, 53(4), 610–629.
- Kohli, R., & Melville, N. P. (2019). Digital
innovation: A review and synthesis. Information Systems
Journal, 29(1), 200–223.
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